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Advertising in Discovery Channel Tamil

Media Options & Pricing

aspect_ratio

Video Ad

Channel Genre

Infotainment

Language

Tamil

Weekly Viewers

0

Advertising on Discovery Tamil

Discovery Tamil is the Indian variant of Discovery Channel worked by Discovery Networks Asia Pacific for the Indian subcontinent. The station can be seen on advanced links and satellite TV in India. The station broadcasts projects like How Do They Do It, Man, Woman, Wild, Monsters Inside Me, Swamp Brothers, and Rising: Building Ground Zeros, alongside a couple of unique projects on Tamil Nadu like The Lost Temples of India and Thaipusam.

Why advertising in Discovery Tamil works:

Discovery Tamil makes for an excellent choice to advertise your product/service because of the following features it offers:

 

  • Affordable pricing

 

Being one of the most-watched channels in India, Discovery Tamil comes with an affordable pricing model to help advertise a product. It facilitates advertisers to get a wide reach among the Indian television market at a reasonable rate.

 

  • Highly appealed and engaging channel

 

The channel has shows broadcasted from every genre. Kids, adults, and even old people are the viewers of Discovery Tamil. It also has a rich choice of TV shows produced which leads to a high engagement rate. Due to the excellent collection, viewers are ought to stick to their TV screens and hence can come across your brand advertisement at least once.

 

Why advertise on Discovery Tamil : 

These features of Discovery Tamil make it more efficient for advertising platforms:

  • Shows of different genres covering the interests of everyone are showcased on Discovery Tamil

 

  • Discovery Tamil has extensive viewership across all age groups
  • Discovery Tamil Advertising Rates are comparatively lower than other leading channels
  • Reach within the premium audience who can be your prospective customers
  • National reach 
  • Discovery Tamil Advertisement options for both prime time and non-prime time shows.

 

(Prime Time: The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming.  In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.

Non-Prime Time: Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time)

 

Ad Formats on Discovery Tamil

These are the possible ad formats for advertising on the platform of Discovery Tamil:

 

  • Discovery Tamil Video Ads:

 

Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.

 

  • Discovery Tamil Aston Bands:

 

Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.

 

  • Discovery Tamil Brand Integrations:

 

This is a customized media option that can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.

 

List of programmes to advertise on Discovery Tamil: 

On Discovery Tamil different genres of shows are broadcast for every interest group. Excellent Publicity as a media agency can help you decide what shows would be appropriate for advertisement on Discovery Tamil as per your target group and budget. The advertising rate would differ as per different programs and time slots.

You can check the shows here: https://www.discoverychannel.co.in/

 

Agency selection for advertising on Discovery Tamil

Media Agency plays an important role in advertisement in Discovery Tamil. As Excellent Publicity being a media agency we figure out that Discovery Tamil is a good channel for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement at the right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommending advertising in prime time or non-prime time in order to reach the right audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by a media agency. The last step would be then to ensure your ad is played and how much reach has been covered.

Steps for advertising on Discovery Tamil

  • Share your requirements for advertisement on Discovery Tamil 
  • Approach our efficient planners and executors and share your requirements for an advertising campaign.
  • Plan the advertising campaign with us
  • We will assist you in terms of choosing the target audience, right advertisement format, audience reach, and campaign duration to have a successful campaign on Discovery Tamil.
  • Receive the best quotes
  • We provide the lowest assured rates with the best services for television advertising across various channels. 
  • The ad rates differ depending on different shows, prime time, non-prime that is selected.
  • Provide us with an attractive creative to showcase your brand on-screen. The acceptable format of creative in television advertising is a CDR file for image creative and a MOV File for Video Creatives.
  • Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
  • Go Live with your advertisement and get your brand in front of the masses.
  • See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.

Proof of Execution for advertising on Discovery Tamil

Receive the Telecast Certificate from our end after the completion of the campaign.

 

FAQs:

Q1. What will be the rates for advertising on Discovery Tamil?

  • You can contact our agency regarding the rates on advertising on Discovery Tamil, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.

Q2. How many people will be able to see my ad on Discovery Tamil?

  • Advertisement reach depends upon your campaign duration and your overall budget for the ad.

Q3. Is agency necessary for advertising on Discovery Tamil?

  • Media agency can help you guide through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by a media agency.

Q4. How will I know if my ad was run on Discovery Tamil?

  • You will receive the Telecast Certificate from our end after the completion of the campaign.

Q5. Can I choose to advertise on a particular show on Discovery Tamil?

  • Yes, you can choose a particular show, time (prime time, non-prime time) to run your ad. Contacting our agency can guide you as to what will work best for you.

 

The Steps in Execution

  1. 1

    Share your requirements

    Approach our efficient planners and executors and share your requirements for a campaign.

  2. 2

    Plan the campaign with us

    We will assist you in terms of choosing right locations, right time band, the right branding type in terms of Video Ad or L- band, to have a successful campaign on board.

  3. 3

    Receive the best quotes

    We provide lowest assured rates with best services for Television Advertising across India.

  4. 4

    Provide creative

    Provide us with an attractive creative to show case your brand on television after we share the creative time bands. The acceptable format of creative in television branding is Audio Video File (TVC) and CDR file for L-Band or Aston Band. Once you share the creative it will be converted into jpeg format absolutely free of cost. We will share the converted creative with you for approval. After receiving your approval the creative will be send to the TV Channel team.

  5. 5

    Go Live

    See your advertisement broadcasting in the selected time band and shows by you.

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