Advertising in Public TV
Advertisement on Public TV has a huge potential. 'Yaara Aasthiyoo Alla; Idu Nimma TV' is the tagline for public television. Dream project of HR Ranganath and his young team; it is a real journalist's news channel. Between popular shows on Public TV; 30-second advertisements may be played.
Key Insights
ChannelGenre Current Affairs Language KannadaAdvertising Options in Public TV
Aston Band
- FCT & Non – FCT Advertising
- Prime Time & Non-Prime Time
- L Band & Aston Band
L Band
- FCT & Non – FCT Advertising
- Prime Time & Non-Prime Time
- L Band & Aston Band
Video Ad
- FCT & Non – FCT Advertising
- Prime Time & Non-Prime Time
- L Band & Aston Band
The best advertising option for television -About Public TV
Public TV is a 24-hour Kannada news television channel, founded in the year 2012 by H.R Ranganath. The channel within the first year of being aired got high viewership and attributes it to the quality of content on the channel. Along from news bulletins, Public TV broadcasts shows like Naanu Nanna Stylu, Hot Seat and Mudra Rahaasya
Rates for advertising in Public TV
Get the lowest possible rates with our agency Excellent publicity. The rates to advertise on News Nation are Rs 1650 Aston band per day. The advertising rates at News 9 vary according to the time slot.
Time slots are segregated into two
List of programmes to advertise on Public TV
Public TV keeps its audience updated with the news in Kanada Language. Excellent Publicity as a media agency can help you decide what shows would be appropriate for advertisement on Public TV as per your target group and budget. The advertising rate would differ as per different programs and time slots.
- Special Time
- Public News Live
- Cini Adda
- Chechbandhi
- Big Bulletin
- Bangalore Times
- Special Time
Types of ad on Public TV
This are the possible ad formats for advertising on the platform of Public TV:
- Public TV Video Ads
Video Ads is a great way to advertise your brand. Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.
- Public TV Aston Bands
Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.
- Public TV Brand Integrations
This is a customized media option which can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.
This are the possible ad formats for advertising on the platform of Public TV
- Public TV Video Ads
Video Ads is a great way to advertise your brand. Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.
- Public TV Aston Bands
Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.
- Public TV Brand Integrations
This is a customized media option which can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.
How to advertise on Public TV?
- Share your requirements for advertisement on Public TV
- Approach our efficient planners and executors and share your requirements for advertising campaign.
- Plan the advertising campaign with us
- We will assist you in terms of choosing the target audience, right advertisement format, audience reach, and campaign duration to have a successful campaign on Public TV.
- Receive the best quotes
- We provide lowest assured rates with best services for television advertising across various channels.
- Rates of the Ads differ depending on different shows, prime time, non-prime that is selected.
- Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
- See your brand hit on-screen within a bare minimum timeframe and achieve a grand standing response.
Agency selection for advertising on Public TV
Media Agency plays an important role for advertisement in Public TV. As Excellent Publicity being a media agency we figure out that Public TV is a good channel for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement with the right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommending advertising in prime time or non-prime time in order to reach the right number of audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by the media agency. The last step would be then to ensure your ad is played and how much reach has been covered.
Why advertising in Public TV works?
The major initiatives that Public TV took include the above steps that gave amazing results as listing Public TV more ratings than any other platforms.
Reach wider range of audience
This channel will help you reach wider range of Kanada speaking audience. The advertisement will be direct endorsement of your product to the audience, this will be more profitable if the advertisement is played during the prime time.
24-hour news update by Public TV
As this is a news channel it will have more audiences through the day. This can be an assurance since news channels are very much sort after for their daily dose of updates.
Public TV channel a cost effective medium for advertising
The rate to advertise in Public Tv is lowest among many other channels. Its popularity in the audience makes advertising in Public TV a very effective medium for advertising. Hence it is the most budget and pocket friendly medium to advertise your brand.
Why advertise on Public TV?
This feature of Public TV makes it more efficient for advertising platform:
- It has extensive viewership across all age groups
- Public TV Advertising Rates are comparatively lower than other leading channels
- Reach within premium audience who can be your prospective customers
- National reach
- Public TV Advertisement options for both prime time and non-prime time shows.
Prime Time
The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming. In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.
Non Prime Time
Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time
FAQs
Q1. What will be the rates for advertising on Public TV?
- You can contact our agency regarding the rates on advertising on Public TV, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.
Q2. Is agency necessary for advertising on Public TV?
- Media agency can help you guiding through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by media agency.
Q3. Can I choose to advertise on particular show on Public TV?
- Yes you can choose a particular shows, time (prime time, non prime time) to run your ad. Contacting our agency can guide you as in what will work best for you.
How to Get Started?
Share your requirements
Approach our efficient planners and executors and share your requirements for a campaign.
Plan the campaign with us
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.
Get the Best Cost
Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.
Creative Process
Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).
Go Live
Track your brand On Television Channel with the Time Band selected & get your brand building response.
Post Execution Report
Campaign Report to be shared after the completion of the Campaign.
Frequently Asked Questions (FAQs)
Main 2 Types of Branding in Television: FCT & Non FCT Branding.
- FCT : Free Commercial Time (RODP – Run on day Period) where in Branding is done in Equal Split throughout the day.
- NON – FCT : Non – Free Commercial Time – Where Branding is done with the Static Ads. Ex. L Band, Aston Band, Logo Bug etc.
- L Band: L Shaped Advertising which appears during the program / show for duration of 10 seconds.
- Aston Band: Aston Band is a horizontal band for duration of 10 seconds.
- Logo Bug: Logo Bug is branding of just Logo which appears on the down-right side of the screen
- Prime Time is considered to be the time with highest viewership during the day. In television morning 8:00 – 11:00 & evening 18:00 – 23:00 is considered as Prime Time
- Non – Prime Time is that time during the day where the viewership is medium. In television afternoon time 12:00 – 18:00 is considered as Non-Prime Time.
In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds
There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.