Advertisement on News18 Lokmat (Maharashtra) brings lot of engagement. The Lokmat Group, Maharashtra's premier newspaper group, and News18, India's top news network, present News18 Lokmat, a 24-hour Marathi news During the airing popular show, an advertisement banner can be displayed on News18 Lokmat (Maharashtra).
News18 Lokmat is a 24-hour Marathi-language news direct situated in Mumbai, Maharashtra, India. It is a joint endeavor between Network 18 and Lokmat Group, the distributor of the paper Lokmat. The channel was sent off as IBN Lokmat on 6 April 2008, the day of the Hindu New Year celebration Gudi Padwa. It was marked as News 18 Lokmat from 6 November 2017.
News18 Lokmat makes for an excellent choice to advertise your product/service because of the following features it offers
With over thousands of viewers weekly, News18 Lokmat is an ideal channel to advertise a product. A majority of Marathi-speaking audiences opt for News18 Lokmat to be their primary source of current affairs. It has a wide range of popular shows which keeps the viewers engaged throughout their watching time.
News18 Lokmat has the lowest rates compared to other news channels when it comes to Advertisements. One should definitely choose News18 Lokmat if he wants a good reach and frequency at minimal prices.
News18 Lokmat gives advertisers the freedom to advertise their products between breaks and the shows as well. Hence, allowing one to get a good reach. People ought to change channels in between the breaks but with Ads between the shows feature, News18 Lokmat allows to reach the right audience without worrying about the audience flipping the channel.
These features of News18 Lokmat makes it more efficient for advertising platform
The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming. In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.
Non Prime Time
Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time
These are the possible ad formats for advertising on the platform of News18 Lokmat :
Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.
Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.
This is a customized media option that can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.
On News18 Lokmat, different genres of shows are broadcast for every interest group. Excellent Publicity as a media agency can help you decide what shows would be appropriate for advertisement on News18 Lokmat as per your target group and budget. The advertising rate would differ as per different programs and time slots.
You can check the shows here: https://lokmat.news18.com/
Media Agency plays an important role in an advertisement in News18 Lokmat. As Excellent Publicity being a media agency we figure out that is News18 Lokmat a good channel for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement at the right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommending advertising in prime time or non-prime time in order to reach the right audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by a media agency. The last step would be then to ensure your ad is played and how much reach has been covered.
Q1. What will be the rates for advertising on News18 Lokmat?
Q2. How many people will be able to see my ad on News18 Lokmat?
Q3. Is agency necessary for advertising on News18 Lokmat?
Q4. How will I know if my ad was run on News18 Lokmat?
Q5. Can I choose to advertise on a particular show on News18 Lokmat?
Approach our efficient planners and executors and share your requirements for a campaign.
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.
Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.
Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).
Track your brand On Television Channel with the Time Band selected & get your brand building response.
Campaign Report to be shared after the completion of the Campaign.
Main 2 Types of Branding in Television: FCT & Non FCT Branding.
In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds
There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.