Case Studies
Want insights on the latest trends? Then you are at the right place. Branding, Marketing, Advertising, we have got it all. Browse any category you like and get multiple case Studies for a better understanding.
Taiwan AI Labs achieved strong visibility with remarkable impressions & CTR through an in-app campaign on Phone Pe.
A comprehensive case study detailing how Taiwan AI Labs leveraged an in-app campaign on PhonePe to drive high visibility, outstanding impressions, and strong click-through rates (CTR) among target digital audiences in India.
Ikkis(a maddock film) gathered massive attention on Jio Star through trailer launch during ICC Women’s World Cup 2025
An overview of the strategic trailer launch campaign for Maddock Films' movie Ikkis executed on JioStar during the ICC Women's Cricket World Cup 2025. The case study highlights the multi-screen approach using Connected TV and handheld devices to generate widespread audience engagement, surging search interest and social chatter.
Big Basket succeeded in achieving deep penetration in markets and generated first-time app installs through offline marketing.
An overview of the hyperlocal offline marketing and user acquisition campaign executed for Big Basket. The strategy utilized targeted door-to-door leaflet distribution, strategic on-ground branding, and in-person promoter onboarding to drive first-time app installs and establish 10-minute grocery delivery awareness in Tier 2 and Tier 3 Indian markets.
A 3 day burst campaign on Ahmedabad Times for MIA by Tanishq’s new store launch.
An overview of the premium print marketing campaign executed for the launch of Mia by Tanishq's new store on Sindhu Bhavan Road, Ahmedabad. The strategy utilized a high-impact, three-day burst in the Ahmedabad Times to capture the premium SEC A & B demographics and successfully convert brand awareness into retail footfalls.
A press conference organised for Spinoto’s tech-led solution in Ahmedabad.
An overview of the press conference and PR campaign organized in Ahmedabad for Spinoto, India's first on-demand vehicle service platform. The campaign highlighted their technology-led solution that provides certified mechanics within 15 minutes to assist daily car commuters with reliable roadside assistance and vehicle servicing.
Jindal Sabrang & Neucolor+ achieved constant attention through bus branding across towns and villages.
A brief overview of the marketing campaign for Jindal (India) Limited, focusing on strategies used to boost on-ground visibility and reinforce the brand identity of Sabrang and Neucolor+ among customers, dealers, and fabricators across major cities in Gujarat.
Physics Wallah’s UPSC Results Soar to New Heights
This case study examines how Physics Wallah, a prominent Indian digital-first education platform founded by Alakh Pandey, expanded its reach into the UPSC competitive exam segment. It highlights the strategic promotion of their new "OnlyIAS" online and offline batches, specifically targeting Civil Services aspirants in Delhi during a critical strategy-evaluation period.
MMTC PAMP Launches Its New Shravana Collection
This case study explores how GSP Crop Science Ltd, a leading Indian agrochemical company, effectively engaged a mass farmer demographic. By leveraging a state-specific, regional TVC (Television Commercial) strategy delivered in local languages, the campaign successfully communicated reliable crop protection solutions just ahead of the critical seasonal buying period.
GSP Crop Science Ltd communicated the solution to farmers in the local language through regional TVC strategy.
how GSP Crop Science Ltd, a leading Indian agrochemical company, effectively engaged a mass farmer demographic. By leveraging a state-specific, regional TVC (Television Commercial) strategy delivered in local languages, the campaign successfully communicated reliable crop protection solutions just ahead of the critical seasonal buying period.
Ivana Jewels’ Press Conference for their flagship store
Explore how we successfully introduced Ivana Jewels, a sustainable lab-grown diamond brand, to the luxury market. Through a targeted regional press conference in Ahmedabad, we generated widespread media buzz, securing over 25 coverages in top-tier regional publications and successfully positioning the brand as a premium, eco-conscious choice for high-net-worth consumers.
From Commutes to Conversations: Hitachi’s EV Bus Branding in Surat Sparks Sustainable Brand Recall!
Explore how Excellent Publicity planned Hitachi’s Surat EV bus campaign-mobile visibility that blended into daily commutes and strengthened brand memory.
Brilliance on the Move: Malabar Gold & Diamonds’ Mobile Van Campaign Shines Across City Streets!
Discover how Malabar Gold & Diamonds boosted visibility and store footfall with a high-impact mobile van campaign executed by Excellent Publicity.