Advertising in Tarang TV
Advertisement on Tarang TV brings lot of engagement. One of Odisha's most well-liked general entertainment television channels in the Odia language is Tarang Television; also referred to as Tarang TV. A 24-hour; digitally-encrypted Odia entertainment channel is called Tarang TV. During the airing popular show; an advertisement banner can be displayed on Tarang TV.
Key Insights
ChannelGenre Entertainment Language OdiaAdvertising Options in Tarang TV
Video Ad
- FCT & Non – FCT Advertising
- Prime Time & Non-Prime Time
- L Band & Aston Band
Advertising on Tarang TV
Tarang Television, commonly known as Tarang TV is one of the Odisha's most popular Odia-language based general entertainment television channel. Based in Bhubaneswar, India, it is owned by Odisha Television Ltd. Tarang is a digitally encrypted 24x7 Odia entertainment channel.
Tarang TV Advertisement Rates
You will get the rate for advertising in Tarang TV in the Media Options and Pricing section of the website. The mentioned rates are for per second of airtime. So e.g. if the cost to advertise in Tarang TV is mentioned as Rs 300/sec and your ad is 10 sec long, the cost for playing your ad once on Tarang TV will come to Rs 300 X 10 = Rs 3,000.
Shows on Tarang TV
- Prataha Smaranam
- Mo Jagannath
- Suna Abolakara Purana Katha
Formats for advertising on Tarang TV
This are the possible ad formats for advertising on the platform of Tarang TV:
- Tarang TV Video Ads
Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.
- Tarang TV Aston Bands
Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.
- Tarang TV Brand Integrations
This is a customized media option which can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.
Steps for advertising on Tarang TV
- Share your requirements for advertisement on Tarang TV
- Approach our efficient planners and executors and share your requirements for advertising campaign.
- Plan the advertising campaign with us
- We will assist you in terms of choosing the target audience, right advertisement format, audience reach, and campaign duration to have a successful campaign on Tarang TV
- Receive the best quotes
- We provide lowest assured rates with best services for television advertising across various channels.
- The ad rates differ depending on different shows, prime time, non-prime that is selected.
- Provide us with an attractive creative to show case your brand on-screen. The acceptable format of creative in television advertising is a CDR file for image creative and a MOV File for Video Creative.
- Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
- Go Live with your advertisement and get your brand in front of the masses.
- See your brand hit on-screen within a bare minimum timeframe and achieve a grand standing response.
FAQs
What will be the rates for advertising on Tarang TV?
You can contact our agency regarding the rates on advertising on Tarang TV, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.
Is agency necessary for advertising on Tarang TV?
Media agency can help you guiding through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by media agency.
How to Get Started?
Share your requirements
Approach our efficient planners and executors and share your requirements for a campaign.
Plan the campaign with us
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.
Get the Best Cost
Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.
Creative Process
Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).
Go Live
Track your brand On Television Channel with the Time Band selected & get your brand building response.
Post Execution Report
Campaign Report to be shared after the completion of the Campaign.
Frequently Asked Questions (FAQs)
Main 2 Types of Branding in Television: FCT & Non FCT Branding.
- FCT : Free Commercial Time (RODP – Run on day Period) where in Branding is done in Equal Split throughout the day.
- NON – FCT : Non – Free Commercial Time – Where Branding is done with the Static Ads. Ex. L Band, Aston Band, Logo Bug etc.
- L Band: L Shaped Advertising which appears during the program / show for duration of 10 seconds.
- Aston Band: Aston Band is a horizontal band for duration of 10 seconds.
- Logo Bug: Logo Bug is branding of just Logo which appears on the down-right side of the screen
- Prime Time is considered to be the time with highest viewership during the day. In television morning 8:00 – 11:00 & evening 18:00 – 23:00 is considered as Prime Time
- Non – Prime Time is that time during the day where the viewership is medium. In television afternoon time 12:00 – 18:00 is considered as Non-Prime Time.
In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds
There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.