Advertisement on Raj TV is very fruitful. Raj TV, an Indian general entertainment station broadcasting in Tamil. In Tamil, Rajtv rose to become the second-most watched channel. Raj Nexas, a digital and mobile entertainment platform, offers it. To ensure that an advertisement receives the most attention, it can be shown on Raj TV during peak hours.
Raj TV is a Tamil language Indian general entertainment channel based in Chennai, India, which was launched on 14 October 1994. It is available through digital and mobile entertainment platform, Raj Nexas The channel features a variety of soap operas, game shows, newscasts, films and shows of general entertainment.
You will get the rate for advertising in Sky News in the Media Options and Pricing section of the website. The mentioned rates are for per second of airtime. So e.g. if the cost to advertise in Sky News is mentioned as Rs 300/sec and your ad is 10 sec long, the cost for playing your ad once on R PLUS will come to Rs 300 X 10 = Rs 3,000.
Few popular TV shows of Raj TV are
These are the possible ad formats for advertising on Raj TV
Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.
Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.
This is a customized media option which can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.
Media Agency plays an important role for advertisement in Raj TV. The rates that we offer is comparatively less and viewership and visibility is more. We as ad agency offer our audiences great offers in L Band, Video ads, Aston Band and more so your decision can never be wrong on adverting with us. Check here for more details www.excelentpublicity.com. The last step would be then to ensure your ad is played and how much reach has been covered.
The major initiatives that Raj TV took include the below steps that gave amazing results as listing Raj TV more ratings than any other platforms.
Keeping in mind that India is a country where majority of public enjoy once in a week holiday where unlike on Sundays, people don't go out much on weekdays.
The channel is mainly focused on storytelling, might sound clich.
But in Raj TV they convey a unique storytelling where the viewer feels connected.
The bar set up for the story telling is very high. It is observed that channel has shut down shows even if it was giving good results in terms of ratings but were not having enough stem left in the storyline.
The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming. In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.
Non Prime Time
Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time
Q1. What will be the rates for advertising on Raj TV?
Q2. How many people will be able to see my ad on Raj TV?
Q3. Is agency necessary for advertising on Raj TV?
Approach our efficient planners and executors and share your requirements for a campaign.
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.
Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.
Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).
Track your brand On Television Channel with the Time Band selected & get your brand building response.
Campaign Report to be shared after the completion of the Campaign.
Main 2 Types of Branding in Television: FCT & Non FCT Branding.
In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds
There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.