Advertising in Lok Sabha TV
Advertisement on Lok Sabha TV bings lot of results. The public cable television network channel Lok Sabha TV in India provided coverage of sessions of the national government as well as other public affairs programming. Advertisement can be placed on Lok Sabha TV during prime time to make sure it catches maximum attention.
Key Insights
ChannelGenre Current Affairs Language HindiAdvertising Options in Lok Sabha TV
Video Ad
- FCT & Non – FCT Advertising
- Prime Time & Non-Prime Time
- L Band & Aston Band
Advertising on Lok Sabha TV:
Lok Sabha TV is an Indian cable television network channel from Government of India that offers coverage of central government proceedings and other public affair programming. The channel was originally launched in 1989 as DD Lok Sabha. The channel broadcasts live and recorded coverage of Lok Sabha (lower house of Parliament)
Lok Sabha TV Advertisement Rates
Get the best offers for Lok Sabha TV with Excellent publicity. The mentioned rates are for per second of airtime. So e.g if the cost to advertise in Lok Sabha TV is mentioned as Rs 142/sec and your ad is 10 sec long, the cost for playing your ad once on Lok Sabha TV will come to Rs 142 * 10 = Rs 1420. The advertising rates at Lok Sabha TV vary according to the time slot. Time slots are segregated into two –
Prime Time: The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening. Prime time consists of the time slot of 8:00 p.m. and 11:00 p.m. local time.
Non Prime Time: Hours excluding the prime hours are non prime hours. It has comparatively less number of viewers than in prime time
List of programmes to advertise on Lok Sabha TV
Isai Arasargal
Kuthu Pattu
Madura
Isai Vanakkam
Mersalana Pattu
Lok Sabha TV has always captivated different groups with their variety of genre of shows. Excellent publicity as a media agency can give you information and help you decide on what show would be appropriate for your advertisement on Lok Sabha TV targeting your audience and with the selected budget. The rates vary based on the the time slots and as per the programs.
Formats for advertising on Lok Sabha TV
This are the possible ad formats for advertising on the platform of Lok Sabha TV:
Lok Sabha TV Video Ads:
Video Ads are telecasted all through the day during the ad break. The minimum ad duration to advertise your brand is 10 seconds.
Lok Sabha TV Aston Band:
Aston Band is a flash ad that plays at the bottom of the screen while the content is being played. It’s time duration is of 10 seconds and it appears at the bottom of the screen when the programming content is being played. Aston band grab the attention of the viewers as it’s featured during the programme.
Lok Sabha TV Brand Integrations:
This is a customized media option which can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.
How to advertise on Lok Sabha TV?
- Share your requirements for advertisement on Lok Sabha TV
- Approach our efficient planners and executors and share your requirements for advertising campaign.
- Plan the advertising campaign with us for the channel Lok Sabha TV
- We will assist you in terms of choosing the target audience, right advertisement format, audience reach, and campaign duration to have a successful campaign on Lok Sabha TV.
- Receive the best quotes for advertising in Lok Sabha TV
- We provide lowest assured rates with best services for television advertising across various channels.
- The ad rates differ depending on different shows, prime time, non-prime that is selected.
- Provide us with an attractive creative to show case your brand on-screen. The acceptable format of creative in television advertising is a CDR file for image creative and a MOV File for Video Creative.
- Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
- Go Live with your advertisement and get your brand in front of the masses.
- See your brand hit on-screen within a bare minimum timeframe and achieve a grand standing response.
Agency selection for advertising on Lok Sabha TV:
As a media agency we understand the importance of your advertisements and with our expertise we will make sure that you have the best slot to reach the maximum target within your budget. We do this by helping you understand if Lok Sabha TV will be the right platform for your advertisement given your brand and objective. Then we plan the frequency and the timing of your advertisement for your selected price. Based on your marketing objective and price we will schedule your advertisement to go live. The selection of slots are as unique as your advertisements, through the expertise we share we will recommend to advertise in prime time or non-prime time, thereby reaching the right number of audience with the lowest cost possible per reach. Buying of media space and other such activities will be handled by the media agency. Once this is all done all we ensure that your ad is played and the said number of reach has been covered
Why advertising in Lok Sabha TV can increase your brand awareness?
Here are some reasons Lok Sabha TV is a great platform for your Brand.
- Lok Sabha TV channel a pocket friendly medium for advertising:
The rate to advertise in Lok Sabha TV is lowest among many other Tamil channels. Its popularity in the Tamil speaking audience makes advertising in Lok Sabha TV a very effective medium for advertising. Hence it is the most budget and pocket friendly medium to advertise your brand.
- Lok Sabha TV is one of the most effective medium for advertising your brand:
Lok Sabha TV is Leading music channel and its network has become a benchmark by becoming the medium that generates the most profit and sales. It has the vast range of Tamil music from classical to pop. Making Lok Sabha TV the most watched music channel among the tamil speaking audience.
Advantages of advertising on Lok Sabha TV
This feature of Lok Sabha TV makes it more efficient for advertising platform:
- Lok Sabha TV has extensive viewership across all age groups
- Lok Sabha TV Advertising Rates are comparatively lower than other leading channels
- Reach within premium audience who can be your prospective customers
- Lok Sabha TV Advertisement options for both prime time and non-prime time shows.
(Prime Time: The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening. Prime time consists of the time slot of 8:00 p.m. and 11:00 p.m. local time.
Non Prime Time: Hours excluding the prime hours are non prime hours. It has comparatively less number of viewers than in prime time)
Can I choose to advertise on particular show on Lok Sabha TV?
Yes you can choose a particular shows, time (prime time, non prime time) to run your ad. Contacting our agency can guide you as in what will work best for you.
Is agency necessary for advertising on Lok Sabha TV?
Media agency can help you guiding through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by media agency.
What will be the rates for advertising on Lok Sabha TV?
You can contact our agency regarding the rates on advertising on Lok Sabha TV, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.
How to Get Started?
Share your requirements
Approach our efficient planners and executors and share your requirements for a campaign.
Plan the campaign with us
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.
Get the Best Cost
Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.
Creative Process
Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).
Go Live
Track your brand On Television Channel with the Time Band selected & get your brand building response.
Post Execution Report
Campaign Report to be shared after the completion of the Campaign.
Frequently Asked Questions (FAQs)
Main 2 Types of Branding in Television: FCT & Non FCT Branding.
- FCT : Free Commercial Time (RODP – Run on day Period) where in Branding is done in Equal Split throughout the day.
- NON – FCT : Non – Free Commercial Time – Where Branding is done with the Static Ads. Ex. L Band, Aston Band, Logo Bug etc.
- L Band: L Shaped Advertising which appears during the program / show for duration of 10 seconds.
- Aston Band: Aston Band is a horizontal band for duration of 10 seconds.
- Logo Bug: Logo Bug is branding of just Logo which appears on the down-right side of the screen
- Prime Time is considered to be the time with highest viewership during the day. In television morning 8:00 – 11:00 & evening 18:00 – 23:00 is considered as Prime Time
- Non – Prime Time is that time during the day where the viewership is medium. In television afternoon time 12:00 – 18:00 is considered as Non-Prime Time.
In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds
There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.