Advertisement on MTV - Middle East brings lot of engagement. The Middle Eastern version of MTV, formerly known as MTV Arabia, was a free-to-air music television channel. MTV is a youth-oriented entertainment television network. During the airing popular show, an advertisement banner can be displayed on MTV - Middle East.
Advertising on MTV Middle East
MTV Middle East, previously MTV Arabia, was an allowed-to-air music TV slot, and the Middle Eastern manifestation of MTV. As an expansion to the MTV organization, it was a joint endeavor between MTV Networks International and Arabian Television Network, an auxiliary of Arabian Broadcasting Network, and part of Arab Media Group, the biggest media bunch in the United Arab Emirates. Sent off as MTV Arabia, the channel was rebranded as MTV Middle East on August 30, 2011. The channel started its underlying transmission on October 27, 2007, and was sent off on November 17, 2007.
Why advertising in MTV Middle East can increase your brand awareness
MTV Middle East being a popular channel on TV is the right channel to advertise your brand. How? Check out here:
As mentioned above, MTV Middle East is a free-to-air channel and is available on all DTH providers. The channel gives the maximum reach a brand can get irrespective of geographical location or language barriers. People from all sides of the country can see an advertisement if broadcast on MTV Middle East.
The popular music entertainment channel comes with shows for every age group. The animated characters making jokes during the breaks bring humor to the overall content of the channel. Hence, people irrespective of their age can enjoy listening to music and watch your brand's advertisements wholeheartedly.
MTV Middle East gives the highest reach at the lowest rates. It has the lowest advertisement rates in the music entertainment category. Being an old channel it has gained a lot of loyal viewers already. Your brand will undoubtedly reach a mass audience in such a case.
Why advertise on MTV Middle East:
These features of MTV Middle East makes it more efficient for advertising platform:
(Prime Time: The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming. In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.
Non-Prime Time: Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time)
Ad Formats on MTV Middle East
These are the possible ad formats for advertising on the platform of MTV Middle East:
Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.
Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.
This is a customized media option that can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.
List of programmes to advertise on MTV Middle East:
On MTV Middle East different genres of shows are broadcast for every interest group. Excellent Publicity as a media agency can help you decide what shows would be appropriate for advertisement on MTV Middle East as per your target group and budget. The advertising rate would differ as per different programs and time slots.
You can check the shows here: http://www.mtvme.net/
Why Excellent Publicity for advertising on MTV Middle East
Media Agency plays an important role in an advertisement in MTV Middle East. As Excellent Publicity is a media agency we figure out that MTV Middle East is a good channel for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement with the right price. Scheduling of your ad depends upon your marketing objective and pricing. We would recommend advertising in prime time or non-prime time in order to reach the right audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by media agencies. The last step would be then to ensure your ad is played and how much reach has been covered.
To advertise on MTV Middle East you can follow the following steps:
MTV Middle East advertisement proof
Q1. What will be the rates for advertising on MTV Middle East?
Q2. How many people will be able to see my ad on MTV Middle East?
Q3. Is agency necessary for advertising on MTV Middle East?
Q4. How will I know if my ad was run on MTV Middle East?
Q5. Can I choose to advertise a particular show on MTV Middle East?
Approach our efficient planners and executors and share your requirements for a campaign.
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.
Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.
Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).
Track your brand On Television Channel with the Time Band selected & get your brand building response.
Campaign Report to be shared after the completion of the Campaign.
Main 2 Types of Branding in Television: FCT & Non FCT Branding.
In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds
There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.