Advertising in &flix

Advertisement on &flix; which is the eminent place for movie-lovers is always a good step. Children; adults; and even old aged people love to see the Hollywood movies here. Advertisement can be placed on &flix during prime time to make sure it catches maximum attention.

Key Insights
ChannelGenre Movies Language English

Advertising Options in &flix

Video Ad

Video Ad

  • FCT & Non – FCT Advertising
  • Prime Time & Non-Prime Time
  • L Band & Aston Band

Advertising on & Flix

& Flix is a popular English movie channel from Zee Entertainment Enterprises that was launched since June, 2018 replacing Zee Studio. & Flix attracts all the premium audience due to its weekly and weekend premier hit movies and a wide range of entertainment programs. This makes & Flix one of the best choice for a TV advertising campaign as it is watched by all members of family and has a wide geographical reach. & Flix also is available in SD & HD resolution where & Flix HD has seen a steady growth in its popularity and viewership.

Advertising Rates on & Flix

If you decide to go ahead and advertise on & Flix or & Flix HD with Excellent Publicity you will the best rates. The rates are calculated for per second of airtime. So e.g if cost to advertise in & Flix  is mentioned as Rs. 250/sec approx. and your ad is 10 second long, the cost for playing the ad once on & Flix will come to Rs.250 X 10 = Rs.2,500 approx. The cost may vary according to viewership data & Stats for particular programmes and also as per the timeband and length of advertisement or size of creative and number of repetitions. Prime Time or Super Prime Time rates will be higher the Non-Prime Time. For good rates register yourself with us and get in touch with our representative.

Shows or Films on & Flix

& Flix is famous for its unending weekly and weekend English premier hits movies list. Some of them are Spider-Man Homecoming ; Doctor Strange ; Jumanji and many more upcoming. Most of these popular films are coming from Sony Pictures. ParamountDisneyLionsgate. Etc.

Ad Format Types on & Flix

Advertising in & Flix can be done both by playing ads during breaks as well as playing the content during the shows. Some of the popular forms are:-

  • & Flix Video Ads

    Video Ads are telecasted during ad-breaks. Its calculated based on 10 seconds.

  • & Flix Aston Band

    Horizontal line ad flashing on bottom side on screen branding while show is played

  • & Flix L Band

    Vertical left side plus Horizontal bottom side ad flashing on screen branding while show is played

  • & Flix Customized integration for Brands

    These are customized media options for brands and branding campaign as per advertisement budget allocated. It is a personalized solution for the brand for unique and creative advertising

Steps for advertising on & Flix

  • Share your requirements for advertisement campaign on & Flix
  • Approach our efficient planners and executors.
  • Plan the advertising campaign with us
  • We will assist you in terms of choosing the target audience, right advertisement format, audience reach, and campaign duration to have a successful campaign on & Flix.
  • Receive the best quotes
  • We provide lowest assured rates with best services for television advertising across various channels.
  • The ad rates differ depending on different shows, prime time, non-prime that is selected.
  • Provide us with an attractive creative to show case your brand on-screen. The acceptable format of creative in television advertising is a CDR file for image creative and a MOV File for Video Creative.
  • Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
  • Go Live with your advertisement and get your brand in front of the masses.
  • See your brand on-screen within a bare minimum timeframe and achieve the desired response.

How to select the right agency for advertising on & Flix

Media Agency plays an important role for advertisement in & Flix. As Excellent Publicity being a media agency we figure out that is & Flix a good channel for you in line with your brand and objective. For this we use BARC data to check the right channel with the highest viewership. The next would be to plan the frequency and timing of the advertisement with right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommend to advertise in prime time or non-prime time in order to reach the right number of audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by media agency. The last step would be then to ensure your ad is played and how much reach has been covered and send you the proof of same.

Similar & Flix Channels

  • Flix HD

    Flix HD is the fastest growing channel in terms of popularity as per the current requirements of the masses for a higher resolution. With non-stop English premier hit movies & Flix HD channel has become the favorite and thus it’s highly recommended to carry out TV advertising campaign on & Flix HD.

Why advertising in & Flix works?

The initiatives that & Flix took include the above steps that gave over the counter results as listing & Flix more ratings than any other platforms.

  • Stretching weekday entertainment to Saturdays & Sundays

    Keeping in mind that India is a country where majority of public enjoy once in a week holiday where unlike on Sundays, people don’t go out much on weekdays. & Flix extended their shows from weekdays, and started broadcasting premier movies on Saturday & Sunday too.

    It proved a huge success for & Flix, increasing the average viewers after expanding the Monday – Saturday routine. And thereby has extended weekday ad routine.

  • Appeal to entire family and premium audience

    & Flix movies has been watched and appreciated by all members of the family thus has no age limit and being an English movie channel has an upper class of audience.

Benefits of advertising on & Flix

This feature of & Flix makes it more efficient for advertising platform

  • Movies of different genre covering interests of everyone are showcased on & Flix
  • & Flix has extensive viewership across all age groups
  • & Flix Advertising Rates are comparatively lower than other leading channels
  • Reach within premium audience who can be your prospective customers
  • National reach
  • & Flix Advertisement options for prime time / days and non-prime time / days shows.


  • Q1. What will be the rates for advertising on & Flix?

    You can contact our agency regarding the rates of advertising on & Flix, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.

  • Q2.How many people will be able to see my ad on & Flix?

    Advertisement reach depends upon your campaign duration, ad repetition and your overall budget for the ad.

  • Q3. Is agency necessary for advertising on & Flix?

    Media agency can help you guiding through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by media agency.

How to Get Started?

Share your requirements

Approach our efficient planners and executors and share your requirements for a campaign.

Plan the campaign with us

We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.

Get the Best Cost

Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.

Creative Process

Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).

Go Live

Track your brand On Television Channel with the Time Band selected & get your brand building response.

Post Execution Report

Campaign Report to be shared after the completion of the Campaign.

Frequently Asked Questions (FAQs)

Main 2 Types of Branding in Television: FCT & Non FCT Branding.

  • FCT : Free Commercial Time (RODP – Run on day Period) where in Branding is done in Equal Split throughout the day.
  • NON – FCT : Non – Free Commercial Time – Where Branding is done with the Static Ads. Ex. L Band, Aston Band, Logo Bug etc.

  • L Band: L Shaped Advertising which appears during the program / show for duration of 10 seconds.
  • Aston Band: Aston Band is a horizontal band for duration of 10 seconds.
  • Logo Bug: Logo Bug is branding of just Logo which appears on the down-right side of the screen

  • Prime Time is considered to be the time with highest viewership during the day. In television morning 8:00 – 11:00 & evening 18:00 – 23:00 is considered as Prime Time
  • Non – Prime Time is that time during the day where the viewership is medium. In television afternoon time 12:00 – 18:00 is considered as Non-Prime Time.

In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds

There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.

Reach out to our Media Expert for more details about Television Advertising