ETV Life

Advertising in ETV Life

Advertisement on ETV Life brings huge success. ETV Life is a lifestyle and health channel available in Telugu. An educational television network devoted to shows that highlight various areas. A brand can position their advertisement before, during, or after a certain show on ETV Life that they know their audience watches.

Key Insights
Entertainment ChannelGenre Telugu Language

Advertising Options in ETV Life

Video Ad

Video Ad

  • FCT & Non – FCT Advertising
  • Prime Time & Non-Prime Time
  • L Band & Aston Band

 

Advertising on ETV Life 

ETV Life is a contribution by the ETV organization and is the principal way of life cum-Health Channel with HD content and high-review esteem. It is a piece of the Ramoji bunch which is a differentiated gathering with significant financial matters in Media (print as well as electronic), Entertainment (Film and TV Software programming), food, Finance, Retail, Hospitality, and Education. ETV Life is a well-known platform to advertise for a brand that is attempting to contact countless premium clients inside specific geology in a modest.

Why advertising in ETV Life TV works: 

ETV Life being a popular movie channel on TV is the right channel to advertise your brand. How? Check out here:

 

  • TV Shows for everyone

 

The channel has TV Shows conveyed from every sort of genre. Kids, adults, and shockingly older people are the viewers of ETV Life. An advertisement will most certainly interface with the best number of people.

Shows starting from mythological, musical, and drama genres are the main concepts on the channel.

 

  • Broadcasts on Saturday as well:

 

Recollecting that India is a country where a larger part of the public appreciates going out once in seven days specially on Sundays. ETV Life has expanded its shows from non-weekend days and began broadcasting shows on Saturday as well. It demonstrated a colossal accomplishment for ETV Life, expanding the normal viewership numbers and consequently has broadened the workday advertisement schedule.

 

Benefits of advertising on ETV Life 

These features of ETV Life makes it more efficient for advertising platform:

  • Shows of different genres covering the interests of everyone are showcased on ETV Life

 

  • ETV Life has extensive viewership across all age groups
  • ETV Life Advertising Rates are comparatively lower than other leading channels
  • Reach within the premium audience who can be your prospective customers
  • National reach 
  • ETV Life Advertisement options for both prime time and non-prime time shows.

 

(Prime Time: The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming.  In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.

Non-Prime Time: Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time)

 

Ad Formats on ETV Life 

These are the possible ad formats for advertising on the platform of ETV Life:

 

  • ETV Life Video Ads:

 

Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.

 

  • ETV Life Aston Bands:

 

Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.

 

  • ETV Life Brand Integrations:

 

This is a customized media option that can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.

 

List of programmes to advertise on ETV Life:

On ETV Life different genres of shows are broadcast for every interest group. Excellent Publicity as a media agency can help you decide what shows would be appropriate for advertisement on ETV Life as per your target group and budget. The advertising rate would differ as per different programs and time slots.

You can check the shows here: https://www.etv.co.in/channels/home?channelId=6

 

Why Excellent Publicity for advertising on ETV Life 

Media Agency plays an important role in an advertisement in ETV Life. As Excellent Publicity being a media agency we figure out that is ETV Life a good channel for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement at the right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommending advertising in prime time or non-prime time in order to reach the right audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by a media agency. The last step would be then to ensure your ad is played and how much reach has been covered.

How to advertise on ETV Life 

  • Share your requirements for advertisement on ETV Life
  • Approach our efficient planners and executors and share your requirements for an advertising campaign.
  • Plan the advertising campaign with us
  • We will assist you in terms of choosing the target audience, the right advertisement format, audience reach, and campaign duration to have a successful campaign on ETV Life.
  • Receive the best quotes
  • We provide the lowest assured rates with the best services for television advertising across various channels. 
  • The ad rates differ depending on different shows, prime time, non-prime that is selected.
  • Provide us with an attractive creative to showcase your brand on-screen. The acceptable format of creative in television advertising is a CDR file for image creative and a MOV File for Video Creatives.
  • Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
  • Go Live with your advertisement and get your brand in front of the masses.
  • See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.

Proof of Execution for advertising on ETV Life 

  • Receive the Telecast Certificate from our end after the completion of the campaign.

 

FAQs:

Q1. What will be the rates for advertising on ETV Life?

  • You can contact our agency regarding the rates on advertising on ETV Life, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.

Q2. How many people will be able to see my ad on ETV Life?

  • Advertisement reach depends upon your campaign duration and your overall budget for the ad.

Q3. Is agency necessary for advertising on ETV Life?

  • Media agency can help you guide through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by a media agency.

Q4. How will I know if my ad was run on ETV Life?

  • You will receive the Telecast Certificate from our end after the completion of the campaign.

Q5. Can I choose to advertise on a particular show on ETV Life?

  • Yes, you can choose a particular show, time (prime time, non-prime time) to run your ad. Contacting our agency can guide you as to what will work best for you.

 

How to Get Started?

1
Share your requirements

Approach our efficient planners and executors and share your requirements for a campaign.

2
Plan the campaign with us

We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.

3
Get the Best Cost

Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.

4
Creative Process

Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).

5
Go Live

Track your brand On Television Channel with the Time Band selected & get your brand building response.

6
Post Execution Report

Campaign Report to be shared after the completion of the Campaign.

Frequently Asked Questions (FAQs)

Main 2 Types of Branding in Television: FCT & Non FCT Branding.

  • FCT : Free Commercial Time (RODP – Run on day Period) where in Branding is done in Equal Split throughout the day.
  • NON – FCT : Non – Free Commercial Time – Where Branding is done with the Static Ads. Ex. L Band, Aston Band, Logo Bug etc.

  • L Band: L Shaped Advertising which appears during the program / show for duration of 10 seconds.
  • Aston Band: Aston Band is a horizontal band for duration of 10 seconds.
  • Logo Bug: Logo Bug is branding of just Logo which appears on the down-right side of the screen

  • Prime Time is considered to be the time with highest viewership during the day. In television morning 8:00 – 11:00 & evening 18:00 – 23:00 is considered as Prime Time
  • Non – Prime Time is that time during the day where the viewership is medium. In television afternoon time 12:00 – 18:00 is considered as Non-Prime Time.

In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds

There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.

Reach out to our Media Expert for more details about Television Advertising