Kaun Banega Crorepati season 17 drives buzz with nationwide transit ad campaign

Kaun Banega Crorepati (KBC), is back with Season 17, airing from August 11 on Sony Entertainment Television and SonyLIV. The season comes with an arresting new theme: Jahaan Akal Hai, Wahaan Akad Hai, placing the spotlight on not only intelligence as a virtue but also as a badge of honor.

This campaign has the core of the innovative word Akadmand, an amalgamation of Akal (intelligent) and Akad (swaggering). It is a sign of this societal transition in which intelligence is admired and education is at the forefront of common discourse.

In a countrywide ad blitzkrieg, the Akadmand campaign has dominated public transport systems in metropolitan cities such as Delhi and Mumbai. From buses and cabs to autorickshaws, passengers are being welcomed with cheeky messages such as Akadmand Pooja Was here, fusing regional flavor with national ego. The campaign has also generated a digital frenzy, with influencers and netizens happily tagging themselves as #Akadmand, making intellect a social media status symbol.

Presented by the iconic Amitabh Bachchan, KBC 17 guarantees more than gripping questions and crore-worthy responses. It wants to ignite a movement, one in which smart brains are worn with pride and confidence is based on knowledge.

Airing Monday through Friday at 9 PM, the new season encourages India to celebrate its everyday geniuses and redefine the meaning of being truly successful. As the tagline goes, smart is the new swag, and this year, KBC isn't merely a show. It's a statement.

Let’s go through the advantages of transit advertising:

• Wide reach and high visibility: Transit advertising, such as advertisements on buses, trains, and subway stations, covers a wide audience and aids brands in reaching out to diverse consumer groups.
• Targeted exposure: Transit ads are placed in high-traffic areas where people will likely spend considerable time. This allows advertisers to reach commuters and passengers, who are usually a captive audience.
• Cost-effective: Transit advertising is, in many ways, more affordable than other media, including TV or print, yet achieves exposure.
• Greater brand recognition: Because transit ads appear in highly trafficked areas and are read multiple times, the brand name will likely be remembered more readily over time, especially for local businesses.
• Local and regional reach: Transit advertising can target particular geography or locations. This makes it an ideal way of targeting particular cities or areas of the towns.

If you want transit advertising campaigns for your brand, then Excellent Publicity can help you achieve your objective. For more such advertising news, Stay tuned for more such advertising news!.