Job Summary
The Instagram Content Creator creates engaging content to boost brand presence and audience engagement. Responsibilities include crafting high-quality posts, optimizing reach, analyzing performance, and driving community interaction. Strong creativity, branding expertise, and platform knowledge are key.
Roles & Responsibilities
- Develop and implement a compelling Instagram content strategy aligned with agency objectives.
- Analyze industry trends, audience behavior, and competitor tactics.
- Ensure content aligns with brand voice and campaign goals.
- Produce engaging posts, stories, reels, and carousels that captivate the audience.
- Maintain superior visual aesthetics and brand consistency.
- Optimize captions, hashtags, and geotags for maximum reach and visibility.
- Drive follower growth, boost engagement, and enhance brand presence.
- Foster community engagement through active interactions in comments and DMs.
- Implement interactive campaigns such as polls, quizzes, and live sessions.
- Track key analytics to evaluate content effectiveness.
- Conduct A/B testing on formats, captions, and posting schedules.
- Adapt strategies based on data-driven insights to enhance performance.
Key skills required
- Stay ahead of trends & experiment with new formats.
- Must have at least 10K followers base on Instagram.
- Understanding of design, color theory, and branding consistency.
- Knowledge of Instagram algorithms, trends, and best practices.
- Crafting compelling captions, hashtags, and keyword optimization.