Client - Dente 91 was founded to protect the beautiful smile and raise awareness of oral hygiene. Dente 91 is drawn to discovering ways to help the body's natural manner of fighting illnesses and boosting immunity. She Toothpaste, a new product from Dente 91, is designed specifically for women to protect their oral hygiene from the many hormonal changes they experience throughout their life.
Campaign objective -The campaign’s objective was to raise brand awareness and to promote Dente 91 She toothpaste, specifically crafted for women. They mainly targeted the exclusive and high-end female market.
Magazine and timeline -The campaign was published in leading women's magazines such as Womansera, Femina, Grazia, Elle, and Cosmopolitan, which sell about 1,85,000, 1,72,000, 88,000, 93,485, and 1,25,000 copies monthly in India. The campaign began in March 2023 and continues to this day.
Campaign details - The advertisement was executed on a pan-India basis. The advertisements were double-spread ads and full Display Page Ads. Additionally, we promoted it on social media
End results - The magazine promotion for Dente91 was a big success since it raised product awareness. The brand's sales increased, indicating that the product reached its intended market. The magazine campaign was a success since it achieved the campaign's objectives of generating brand awareness and promoting Dente 91 She toothpaste.
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Conclusion: You can get in touch with Excellent Publicity for help if you need more information about magazine advertising. With years of marketing and advertising experience, we are the best partners to help you creatively increase your brand's visibility. All you need to do is GET IN TOUCH with us for your media-related queries, and we will take care of the rest.