When you think of Zeenat Aman, Sassy, strong, and opinionated are some of the first things that come to mind, but a Financial Advisor? Nope.
CRED made headlines yet again with their style of ads featuring yesteryear's stars in roles they are not usually known for, such as the one with Rahul Dravid losing his cool.
CRED's new and witty advertisement, which stars the classy and acclaimed actress Zeenat Aman as an existentialist, emphasizes the benefits of linking RuPay credit cards on UPI with CRED.
In the ad, Zeenat Aman plays the role of an existentialist trying to discover the meaning of life in her unique style. Her self-introspection quickly turns to laughter when she realizes she is shooting for an ad for CRED. The CRED ad encourages users to link their RuPay credit cards to UPI, which is accepted everywhere. The ad concludes with the philosopher Zeenat Aman imparting an important life lesson: 'Money can't buy love.'
The ad film can be viewed on CRED's social media accounts, including YouTube, Instagram, and Twitter, as well as on Zeenat Aman's Instagram handle. The ad film was also released digitally on Jio Cinema during the India-West Indies tour.
"I'm trying new things, from memes to reels." And with CRED, I'm playing a role I've never played before: that of a philosopher, says Zeenat Aman about her collaboration with CRED. I hope the audience enjoys watching it as much as I did while playing the existentialist in this advertisement, she continued. By integrating RuPay Credit Cards, CRED strengthens its mission of rewarding good behavior by incentivizing and nudging prudent Indians toward smarter financial management. CRED members can now link their RuPay Credit Cards to make UPI payments, allowing them to enjoy the same CRED experience anywhere, everywhere, and across all payment methods
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