Home About UsClienteleTeam ExcellentCareerContact UsHire a Planner

Advertising in Radio Mirchi - 98.3, Mumbai

Media Options & Pricing


Ad Spots

Radio Frequency



Marathi, Hindi, English

Rank (by team excellent)


Advertising in Radio Mirchi - 98.3, Mumbai

About Radio Mirchi - 98.3, Mumbai:

Radio Mirchi is a nationwide network of private FM radio stations in India. With its tagline saying "Mirchi Sunnewaale Always Khush!" ("Mirchi Listeners are Always Happy!"), it is one of the leading radio stations in India, reaching approx. 4 Cr listeners in 63 cities, through 76 radio stations across India.

Rates for Advertising in Radio Mirchi - 98.3, Mumbai:

Radio advertising price in India differs for various channels. You can contact our agency and we can provide you with the lowest possible rates for radio advertisements for highest possible audience reach. You can refer our rates for advertising in radio here: https://www.excellentpublicity.com/radio. The radio advertisement rates given here are per second for the ad. For example, the radio advertising rates for Radio Mirchi is 125₹ per second, so for your 10 second advertisement it would be  125₹ * 10 = 1250₹ for playing your ad once on radio. 

Advertise in popular programs of Radio Mirchi - 98.3, Mumbai:

Mirchi Insta Pyaar

RJ : Mirchi rochie
Show Days :  Monday to Thursday & Sunday
Show Time :  9:00 PM to 12:00 AM

Hi Mumbai saath Jeeturaaj

 RJ : Jeeturaaj
Show Days :  Monday to Saturday
Show Time :  7:00 AM to 12:00 PM

 Mirchi Hangout with Suren

 RJ : Mirchi suren
Show Days :  Monday to Saturday
Show Time :  3:00 PM to 5:00 PM

Mirchi Top 20

 RJ : Mirchi suren
Show Days :  Saturday and Sunday
Show Time :  7:00 PM to 9:00 PM

Paanch se Nau Prerna ka show

 RJ : Prerna
Show Days :  Monday - Saturday
Show Time :  5:00 PM to 9:00 PM

Meethi Mirchi Dilpreet ke saath - 12 pm - 3 pm

 RJ : Dilpreet
Show Days :  Monday - Saturday
Show Time :  12:00 PM to 3:00 PM


 RJ : Richard
Show Days :  Friday and Saturday
Show Time :  9:00 PM to 1:00 AM 

Popular RJs of Radio Mirchi - 98.3, Mumbai:


Radio Ads Scheduling:

  • Radio Advertisement at different time
  • Prime Time
  • Non-Prime Time
  • TV Advertising on Weekends

Time slots to advertise on Radio Mirchi - 98.3, Mumbai:


Time Zone


7:00 AM – 11:00 AM

Morning (Prime Time)

The morning time band is considered a prime time and is highly recommended for advertisements due to the increased number of listeners in morning.

11:00 AM– 5:00 PM


The Afternoon time band is considered a non-prime time due to its lesser number of listeners comparatively but music shows and major podcasts are played in this slot.

5:00 PM – 10:00 PM

Evening (Prime Time)

The evening slot is considered a prime time and recommended for advertisements because the more number of commuters listen to radio in the evening.


Equal Division of Ad slots in Morning, Afternoon & Evening drives

In RODP the advertisement slots is divided equally in morning, afternoon and evening drives


All Day

In ROS the advertising time is allocated where it seems fit during the entire day.

 Types of Radio Advertisements in Radio Mirchi - 98.3, Mumbai:

  • FCT (Free Commercial Time)
  • RJ (Radio Jockey) mentions
  • Radio Sponsorships
  • Radio Jingles
  • Radio Testimonials
  • Time check
  • Roadblock
  • Contests
  • Interview
  • Studio Shift
  • RJ Visit
  • Digital Promotion

Radio Mirchi can be an excellent advertising medium for your brand if you wish to advertise in Mumbai. Since most people who listen to Radio Mirchi are regular listeners, thus advertising through Radio Mirchi would allow the brand to have the benefit of repeated exposure leading to a better recall. Advertising through Radio Mirchi is quite flexible. The brand can choose the specific time band in which they wish their ad to be played according to the audience they wish to target. Besides this, Radio Mirchi is a very cost effective and affordable advertising medium and has a very loyal listenership thus advertising through Radio Mirchi in Mumbai would also create greater brand recognition as well as loyalty for the brand.

How to Get Started?

  1. 1

    Share your requirements

    Approach our efficient planners and executors and share your requirements for a campaign.

  2. 2

    Plan the campaign with us

    We will assist you in terms of choosing radio stations, right ad format, audience reach, frequency of ads, ad length, campaign duration and time slots to have a successful campaign on-air.

  3. 3

    Receive the best quotes

    We provide lowest assured rates with best services for Radio Stations across India.

  4. 4

    Get the audio creative produced

    Leverage your brand’s creativity with our excellent team and produce the audio creative with us, completely free of cost, if billing exceeds Rs 30,000.

  5. 5

    Go Live

    See your brand hit on-air within a bare minimum timeframe and achieve a grandstanding response.

  6. 6

    Track a campaign

    Receive log reports during the campaign period.

  7. 7

    Receive proof of execution

    Receive Broadcast Certificate after the completion of your campaign.

Frequently Asked Questions (FAQ)

Copyright 2011-