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Cinema Advertising in Chennai

Chennai formally known as Madras is the capital city of Tamil Nadu. It is one of the fastest growing metropolis in India and the largest populous city of Tamil Nadu.

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Overview

Chennai formally known as Madras is the capital city of Tamil Nadu. It is one of the fastest growing metropolis in India and the largest populous city of Tamil Nadu. Being the biggest cultural, economic and educational centre of South Asia the cinema advertising in Chennai is the most preferred medium. Majority of population in Chennai speaks Tamil and has a regular tendency of watching local movies hence running advertisement in cinema screens proves highly effective for advertisers. Advertising in national FM channels in Chennai is also effective in reaching the migrated population across the city.

The Popular Areas of Chennai for Cinema Advertisement

Adyar

Kamaraja Nagar

Perambur

Airforce Station

Kanathur

Poonamallee

Alandur

Kilapauk

Porur Trunk Road

Ambattur

Kolathur

Purasawakkam

Anagaputhur

Koyambedu

Red Hills

Anna Nagar

Kundrathur

Royapettah

Anna Salai

Madipakkam

Saidapet

Arcot Road

Maduravoyal

St Thomas Mount

Ashok Nagar

Manali

T. Nagar

Avadi

Mangadu

Tambaram

Chitlapakkam

Medavakkam

Thiruvanmiyur

Dr RK Salai

Minjur 

Thiruvottiyur

Egmore

Moolakadai

Tiruvallur

Erukkanchery

Mount Road

Tiruvottiyur

Fort St George

Nanganallur

Tondiarpet

Gandhi Nagar

Navlur

Vadapalani

Guduvanchery

Nelson Manickam Road

Velachery

Jafferkhanpet

Old Washermenpet

Villivakkam

Jamalia

Padi

Virugambakkam

Kamaraj Road

Pallavaram

Washermanpet

Cinema Advertising options in Chennai

On-screen cinema advertising is the advertising of a brand on the large screen of a cinema theatre. That commercial advertisement is being watched and heard by the audience sitting in a cinema theatre for watching a movie. The cinema ad can be played before the movie plays that is pre-movie ads or during interval. The on-screen advertising has the capability to engage captive audience and provides an environment where the consumer is in a relaxed and approachable frame of mind.

Listed below are the options for on-screen cinema advertising:

Cinema Advertising Option

Description

Mute Slide

Static slide within the selected timeframe. It can be of 10 sec, 20 sec, 30 sec and so on.

Audio/Video Slide

Static slide played on screen with audio score in background. It can be of 10 sec, 20 sec, 30 sec and so on.

Ad Film

A video ad played on screen.

The Popular Cinema Networks in Chennai

Abirami Cinemas

Mayajaal Multiplex

AGS

Mini Rakki

Devi Karumari Complex

Miraj

Cini Rakki

Murugan

Devi Bala Theatre

PVR

Devi Kala Theatre

Rakki

Devi Paradise

Rohini

Devi Theatre

Sangam Cineplex

EGA Theatre

Shree Radha Movie Park

Ganesh Talkies

Sivasakthi Cinemas

GK Cinemas

SPI

Gokulam Cinemas

Sri Ganga Cinemas

INOX

Velan Theatre

Kamala

Vetrrivel Theater

Lakshmi Rakki

Woodlands Complex

Luxe

 

The process to follow for Cinema Advertisement in Chennai

Mentioned below is the process required for a successful cinema campaign in Chennai:

  1. Share your requirements: Approach our efficient planners and executors and share your requirements for a campaign.
  2. Plan the campaign with us: We will assist you in terms of choosing cinema screens, right ad format, audience reach, ad length, campaign duration and latest movie list to have a successful campaign on-screen.
  3. Receive the best quotes: We provide lowest assured rates with best services for Cinema Screens across India. The rates for cinema advertising differ according to regular movie week, block buster movie week or mega block buster movie week.
  4. Provide creative: Provide us with an attractive creative to show case your brand on-screen. The acceptable format of creative in cinema advertising is jpeg for ad slide and MOV for ad film. Once you share the creative we will get it converted in cinema ad format with extra cost associated with it.
  5. Creative Specification:

    Ad Type

    Specification

    Ad Format

    Slide

    2048 (W) X 858 (H) pixel, Image: Minimum 300 dpi

    Jpeg

    Video

    High Resolution, Minimum 1080 dpi

    .MOV or MP4

    Audio

    High clarity

    .WAV

  6. Censor Certification: A censor certificate is mandatory before placing a video ad in cinema theatres. An advertiser can directly apply for censor certificate or we can provide it with extra cost associated with it. Censor certification process takes at least a week.
  7. Go Live: See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.
  8. Receive proof of execution: Receive inspection pass through cinema theatres during the campaign period. Inspection pass is used to inspect the ad being played in cinema theatre.

Why hire Excellent Publicity for Cinema Advertising in Chennai?

Excellent Publicity is an emerging and fastest growing advertising agency headquartered Ahmedabad with branch setups in Mumbai, Pune, Surat & Vadodara started its journey in the year 2012. Our skilful and expert team helps you to select from various ad formats, audience reach, ad length, campaign duration and cinema screens across Chennai to have a successful and grandstanding campaign which can build your brand and achieve high number of consumer base in a very cost effective way.

We have as many years of experience in media buying, planning and execution and can provide high quality services with comparatively lower rates. Team excellent is a talented and well experienced group of people who provide a focused and to the point assistance to their clients and works with the motive of providing high quality services that combines creativity and value pricing. We had served thousands of clients and helped them in promoting their brands and reach the target audience successfully.

Excellent Publicity is the best place to find what you are looking in a cinema advertising campaign in Chennai.

So what are you waiting for, the best cinema advertising plan is just a few clicks away.

For more details, contact usor write us at inquiry@excellentpublicity.com.

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