Business World, the nation's driving business paper addresses fifty years of expert monetary news-casting. Established in 1967 as Business Day, it is Southeast Asia's first day to day business paper. Business World thought about a norm of reasonableness, validity and respectability in the editorial world. Today, the business paper comes out Mondays through Fridays (with a Saturday select web-based version) with a public dissemination of 151,000 starting in 2016.
Business World being a popular magazine among readers is the right channel to advertise your brand. How? Check out here
Magazines are for the most part given month to month and the class of people who read them fluctuates as per the sort of the magazines. Hence, giving a specific set of audience to reach out to. A brand ought to catch the eye of its desired audience. Even the audience would be interested in the product/service the brand is offering.
Business World conveys a unique sort of content where the readers feel connected. Also the magazine focuses on strong subjects. In such a case, when the reader is already engrossed in the magazine, communication is definitely going to be for a brand. You can easily reach the perfect audience by conveying a desired message about your offering.
Because of the great nature of paper, astounding printing, point by point figures, drawings, designs and great color blends, the notices have a lovelier and enduring effect. The prevalent paper utilized in Business World likewise makes it workable for the notices to be alluring.
Business World has a well-known and prominent reputation in the world of magazines. People trust it to be a reliable source of information and hence will definitely trust your brand too.
These features of Business World makes it more efficient for advertising platform
These are the possible ad formats for advertising on the platform of Business World
Special ad promotions are basically a class with its own subcategories. A large number of brands with a similar interest group could all be displayed, making the rates reasonable and permitting each brand the opportunity to arrive at a colossal buyer crowd.
Regularly found at the rear of magazines, classified ad space normally includes a couple of lines of text with contact data and a source of inspiration. A logo or little photo is incorporated as well.
This sort of advertisement normally requires a whole page in the primary piece of a magazine. Most advertorials are written as a story with an eye-getting feature. Magazine readers will quite often float towards these promotions as they can be mistaken for part of the main substance.
Display ads are the most effectively conspicuous of all magazine advertisements. They show items in an unmistakable manner alongside a few texts.
Media Agency plays an important role in advertisement in Business World. As Excellent Publicity being a media agency we figure out that is Business World a good magazine for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement at the right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommending advertising to reach the right audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by a media agency. The last step would be then to ensure your ad is published and how much reach has been covered.
You can contact our agency regarding the rates on advertising on Business World, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.
Advertisement reach depends upon your campaign duration and your overall budget for the ad.
Media agency can help you guide through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by a media agency.
You will receive the Advertisement Proof from our end after the completion of the campaign.
You should book your ad at least before a week to advertise on the front page.
Yes you can book for advertising for a whole year.
We email the e-copy of the newspaper on the day the advertisement has been published and when we send the invoice, we attach a copy of the magazine along with the invoice.
Depending upon your target audience you can choose your month to advertise. For example, holidays are good for consumer products ad and rest of the year for Business ads.
The magazine ad will be accessible for one print cycle. A magazine is published every month of the year. You can choose in which edition you want your advertisement to be published. The advertisement will remain in that particular magazine for that edition only indefinitely.