Advertising in Alpha
"Alpha" is a futuristic action-thriller that follows the rise of a genetically enhanced warrior, as he confronts powerful enemies and uncovers hidden truths about his origin in a world on the brink of chaos.
Key Insights
Genre Action Spy Thriller InFilmType Bollywood Language Hindi ReleaseStatus UpcomingAdvertising Options in Alpha
In-film
Brand Investment
- Association Fee
In-film Deliverables
- Brand visibility within scenes (active or passive integration)
- Brand exposure as per agreed screen-time duration (in seconds)
- Celebrities using or showcasing the brand on screen
Final deliverables can be customised in alignment with the brand’s objectives and the film’s creative requirements.
Co-branding
Brand Investment
- Association Fee
- Marketing Activation Media Mix (assets to co-promote the movie)
Co-branding Deliverables
- Exclusive celebrity video bytes
- Rights to leverage and promote official movie digital assets
- Movie tickets for contests, promotions, and audience engagement
- Celebrity meet & greet opportunities
Final deliverables can be tailored in line with the brand’s objectives and the film’s promotional strategy.