Lokal is one's community app to get all the latest headlines & public updates, local updates, job, political, entertainment, crime, technology & international alerts in any language. Advertising at Lokal app is a great option for brands because of its 3L+ daily average users.
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Lokal App
About Lokal App
Lokal is the community app where you can get all the newest local news, job postings, political news, entertainment news, criminal news, technology news, and international alerts in your language. Get the most recent local news in your native language. In seven states, the app is now accessible in Telugu, Kannada, Tamil, Malayalam, Gujarati, and Marathi.
Rates of In-App Advertising Using Lokal App
The app if free of cost to their users. Users don’t need to Subscribe any plan or any subscription fee. Get daily entertainment notifications from your favourite Bollywood and Hollywood stars, as well as sports information on forthcoming cricket events and devotional material. Get free daily horoscope updates and forecasts for all zodiac signs.
Benefits of Choosing Lokal App for In-App advertising
Apps are more popular and widely used than they've ever been. According to studies, smartphone users spend a lot of time using apps as they do in web browsers. The Lokal App advertising accounts for a large part of total mobile ad expenditure, which should come as no surprise.
Given the Lokal App advertising's rising popularity and reach, it may make sense to include it in your campaign's marketing strategy. Lokal App Advertising is less invasive than other forms of advertising because it fits in perfectly with the user experience. A well-designed ad on a mobile app that doesn't interrupt the end-user experience is far more likely to generate clicks, conversions, and sales.
Lokal App helps you target the audience by:
How Does Lokal App Advertising Work?
Why prefer working with Excellent Publicity?
FAQs
In-app advertising is a marketing technique for mobile publications in which app developers are compensated for displaying business advertisements within their app. Apps will drive not only mobile traffic but also increase worldwide media consumption. For companies and agencies, this makes in-app advertising a useful marketing channel. The in-app environment also allows advertisers to contact customers with pinpoint precision, thanks to advanced data tracking and user targeting.
Apps are attracting a growing amount of attention from customers. As per a survey, users spend over 26% of overall media time and 88 percent of mobile time in-app. There is no connection between the amount of time people spend in-app and the amount of ad money given to this medium. Unlike desktop or laptop computers, mobile devices are frequently used by only one person. This implies that the applications on a smartphone are strongly linked to the owner's personal life and daily activities. As a result, advertisers may establish effective and personalized advertising touchpoints in the in-app environment.
A mobile display ad impression can only be considered visible if it meets the following criteria, according to the rules:
The pixel requirement must be satisfied for at least one continuous second after the ad display. This time needed is the same whether you're using a news feed or not.
In the visible space of the device, at least 50% of the advertisement's pixels must be on an in-focus browser or a fully downloaded, launched, and initialized application.
Approach our efficient planners and executors and share your requirements for a campaign.
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration to have a successful campaign on the digital platform.
We provide lowest assured rates with best services for Digital Marketing across various Apps. The advertising rates differ depending on the App that is selected
Provide us with an attractive creative to showcase your brand on-screen. The acceptable format of creative in cinema advertising is a CDR file for image creative and a MOV File for Video Creatives.Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the Digital Platform
See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.
Campaign Reports will be shared with you on regular intervals, to keep you updated with the campaign Performance
In-App like Hotstar, SonyLiv, Voot, MX Player etc. and Social media platforms like Facebook, Instagram, Snapchat, LinkedIn, Youtube etc.
There are three main types of pricing applied to online media purchasing: CPC, CPM, and CPA
CPM (cost per 1000 impressions) is a paid advertising option where companies pay a price for every 1,000 impressions an ad receives.
Cost-per-click (CPC) bidding means that you pay for each click on your ads.
An impression is the number of times the users views your advertisement. A click is when somebody clicks on your advertisement and is redirected to your website or play-store.
They are Video ads, Audio ads, Banner ads and product integration and various other sponsorship levels during the shows and sports events.
Various Objectives are Brand Awareness, Increase Traffic, Generate Leads, Re-Marketing etc.