- Five Star - Ramesh and Suresh
Ramesh and Suresh for 5 Star are two unforgettable fictional characters. These two kept us laughing our hearts out, all while doing nothing! The concept was so funny, and the duo won so many hearts that it got the country speaking about the two everywhere. Fun fact? The actors’ real names were also Ramesh and Suresh.
- Seagram’s Imperial Blue TVC
This was another one of the epic ads by Seagram’s Imperial Blue that took over the hearts with its subtle humor. Not only men but even women couldn’t stop relating to the ads. The two-line ghazal, “Pyaar ki raah mein chalna seekh, ishq ki chaah mein jalna seekh,” became quite popular among guys during those days. It was not long after that it turned into a tease party.
- Mentos - Dimag Ki Batti Jala De
The Mentos ad hilariously highlighted the evolution of humans. The commercial “Dimag Ki Batti Jala De” became an instant hit among the audiences. It is right to say that after the ad, the demand for the product touched the skies. The ad's hilarious nature indeed added to this classic advertisement's popularity.
- Ariel - Share the Load
In this one, Ariel took a small thought that echoed in people's minds, making it relevant on a social level- “Can’t men do laundry?” The contemplation was pondered upon a global level after the campaign reached that level. It was launched in India, Pakistan, Bangladesh, and Sri Lanka. Later, the thought took a leap as it went viral in 22 countries and 16 languages. #ShareTheLoad did not boast of ideas through its content but beautifully emphasized one of the aspects of gender equality, touching the hearts of all.
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Cadbury Dairy Milk
This Diwali, Cadbury mapped out 1,800-plus local retailers across 260 pin codes to give them geo-targeted visibility among consumers as a part of this TV channel advertisement campaign. Consumers across locations could see the retailers nearby their area. The ad says, "When all of us support our local stores, all of us can have a happy Diwali." The ad campaign was an extension of the brand's proposition of "Kuch achha ho jaye, kuch meetha ho jaye’, started in 2018 to celebrate the generosity of people. The ad's brilliance lies in how it combines modern technology and data with emotion.
Conclusion
So, if you haven't already watched these ads, why don’t you go and watch them and see if they stir an emotion or make you fall with laughter? If you, too, want your brand to produce such beautiful and witty ads, you should start planning and partner with a renowned TV advertising agency.
One such renowned agency headquartered in Ahmedabad with other national and internal branches is Excellent Publicity. With years of experience in curating advertisements for various brands across multiple industries, it’ll be correct to say they’re the best TV advertisement agency in Mumbai. Their team of highly professional and skilled marketers will awe you with their efforts and remarkable results. So, why wait? Call them now.