These are the ads we were able to track, not every ad placed in India. What is covered →

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Industry profile

Telecom Advertising in India

TLDR

We track 435 Telecom advertisers in India, and Samsung India Electronics runs more ads than any of them. Digital carries 56% of the category's ads.

Advertisers tracked
435
Category leader
Samsung India Electronics
Top medium
Digital (56%)
Peak month
September
01

56% of Telecom ads run on digital.

02

Cellular Phones-Smart Phones makes up 74% of the category's ads, Cellular Phone Service 15%.

The category runs the most ads in September.

Sep'25
Oct'24Jun'25Mar'26
What this means

Each point is that month compared with the category's busiest month, so you can see when the sector gets loud and when it goes quiet.

A digital-first sector.

Telecom splits its measured ads across 5 media. Digital leads at 56% of the category's ads.

What this means

Each bar shows what share of the category's ads ran on that medium.

MediumShare of category ads
Digital
56.4%
TV
25%
Radio
16.6%
Print
1.5%
Outdoor
0.5%

Samsung India Electronics leads Telecom.

4,19,599

ads from Samsung India Electronics, more than any other Telecom advertiser.

What this means

This is the number of Telecom ads each advertiser ran.

Smart Phones carries the category.

Share of measured Telecom ads by product group.

74% Cellular Phones-Smart Phones
15% Cellular Phone Service
9% Internet Service Providers

Where telecom runs locally.

Top cities for Telecom print, radio and outdoor. TV and digital are bought nationally.

CityAds run
Surat
38,545
Ahmedabad
34,725
Vadodara
26,287
Hyderabad
9,309
Mumbai
8,295
Kolkata
7,784

The short answers.

Optimised for the questions people, and AI engines, actually ask about Telecom advertising.

Who is the biggest advertiser in Telecom?

Samsung India Electronics ran the most ads here.

Which medium dominates Telecom advertising?

Digital leads at about 56% of the category's ads.

Case studies

Campaigns we have run in Telecom

Work we planned, booked and photographed for advertisers in this sector, run by the same team and the same process you would work with.

Motorola · Electronics & Mobile

A full train wrap for a camera-led phone launch

The phone’s claim was that it captures fast moving objects without blur, so the medium made the argument for it. A full exterior train wrap carried the Edge 70 Fusion with its Flipkart sale date and price, on a vehicle that is itself the fast moving object the copy describes. The wrap was photographed in the depot as it went live and again in service, which is how a wrap of this size gets signed off.

What it delivered

Matching the claim to the format gives the creative a second reading that a static site cannot deliver. A full wrap also books the entire vehicle, so there is no competing message anywhere on the surface a commuter is looking at.

Format Full train exterior wrap
Product Motorola Edge 70 Fusion
Partner Flipkart sale
Full Motorola Edge 70 Fusion train wrap photographed in the depot
The Motorola wrap in service, carrying the sale date and price

Every placement shown was booked directly with the media owner and photographed on the ground by our team.

Methodology & notes

Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Geography (cities) covers print, radio and outdoor only. Updated monthly. Full methodology →

Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.

Updated March 2026.