Agriculture Advertising in India
We track 1,032 Agriculture advertisers in India, and Microplex Agro Chem & Fertilizer runs more ads than any of them. TV carries 71% of the category's ads.
71% of Agriculture ads run on TV.
Pesticides makes up 33% of the category's ads, Fertilizers 26%.
The category runs the most ads in August.
Each point is that month compared with the category's busiest month, so you can see when the sector gets loud and when it goes quiet.
A tv-first sector.
Agriculture splits its measured ads across 4 media. TV leads at 71% of the category's ads.
Each bar shows what share of the category's ads ran on that medium.
Microplex Agro Chem & Fertilizer leads Agriculture.
ads from Microplex Agro Chem & Fertilizer, more than any other Agriculture advertiser.
This is the number of Agriculture ads each advertiser ran.
Pesticides carries the category.
Share of measured Agriculture ads by product group.
Challengers on the move.
The fastest-rising Agriculture advertisers, growing ahead of the leader.
No standout fastest-risers were flagged for Agriculture this period. Ad volumes stayed within the established field.
Where agriculture runs locally.
Top cities for Agriculture print, radio and outdoor. TV and digital are bought nationally.
The short answers.
Optimised for the questions people, and AI engines, actually ask about Agriculture advertising.
Who is the biggest advertiser in Agriculture?
Microplex Agro Chem & Fertilizer ran the most ads here.
Which medium dominates Agriculture advertising?
TV leads at about 71% of the category's ads.
Campaigns we have run in Agriculture
Work we planned, booked and photographed for advertisers in this sector, run by the same team and the same process you would work with.
State transport bus branding timed to the soybean sowing window
Crop protection sells inside a narrow window, so the media had to move through the farming districts rather than sit in one town. Full side and rear panels were taken on state transport buses working the soybean routes, carrying the Maxx herbicide message in Marathi and timed to the sowing weeks when the decision is actually made. A bus covers the market road, the taluka stop and the village halt on every trip, which is the same circuit a farmer makes before buying.
One bus reaches the market town, the taluka and the village on each run, so a fixed budget covered a spread of rural stops that fixed hoardings in the same districts could not. Holding the creative in Marathi and pinning it to the sowing window meant the message landed while the purchase was live.
Every placement shown was booked directly with the media owner and photographed on the ground by our team.
More work in Agriculture
Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Geography (cities) covers print, radio and outdoor only. Updated monthly. Full methodology →
Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.
Updated March 2026.