Medicines Advertising in India
We track 25 Medicines advertisers in India, and Branolias runs more ads than any of them. Outdoor carries 100% of the category's ads.
100% of Medicines ads run on outdoor.
The category runs the most ads in December.
Each point is that month compared with the category's busiest month, so you can see when the sector gets loud and when it goes quiet.
A outdoor-first sector.
Medicines splits its measured ads across 1 medium. Outdoor leads at 100% of the category's ads.
Each bar shows what share of the category's ads ran on that medium.
Branolias leads Medicines.
ads from Branolias, more than any other Medicines advertiser.
This is the number of Medicines ads each advertiser ran.
Where medicines runs locally.
Top cities for Medicines print, radio and outdoor. TV and digital are bought nationally.
The short answers.
Optimised for the questions people, and AI engines, actually ask about Medicines advertising.
Who is the biggest advertiser in Medicines?
Branolias ran the most ads here.
Which medium dominates Medicines advertising?
Outdoor leads at about 100% of the category's ads.
Campaigns we have run in Medicines
Work we planned, booked and photographed for advertisers in this sector, run by the same team and the same process you would work with.
Branded merchandise for a pharmaceutical audience
Pharmaceutical brands reach doctors through the things left behind after the conversation, and most of it is thrown away. The merchandise here was chosen to survive that test: a gadget organiser that a travelling clinician actually uses, produced to a quality that carries the brand without shouting it, with the identity applied discreetly rather than printed across the face.
A useful object keeps the brand in the room long after a leave-behind would have gone, which is the whole economics of medical merchandise. Keeping the branding restrained is what stops the item being retired to a cupboard.
Every placement shown was booked directly with the media owner and photographed on the ground by our team.
More work in Medicines
Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Geography (cities) covers print, radio and outdoor only. Updated monthly. Full methodology →
Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.
Updated March 2026.