These are the ads we were able to track, not every ad placed in India. What is covered →

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Industry profile

Jewellery Advertising in India

TLDR

We track 523 Jewellery advertisers in India, and Titan Company runs more ads than any of them. Outdoor carries 100% of the category's ads.

Advertisers tracked
523
Category leader
Titan Company
Top medium
Outdoor (100%)
Peak month
October
01

100% of Jewellery ads run on outdoor.

The category runs the most ads in October.

Oct'24
Jan'24Jul'24Dec'24
What this means

Each point is that month compared with the category's busiest month, so you can see when the sector gets loud and when it goes quiet.

A outdoor-first sector.

Jewellery splits its measured ads across 1 medium. Outdoor leads at 100% of the category's ads.

What this means

Each bar shows what share of the category's ads ran on that medium.

MediumShare of category ads
Outdoor
100%

Titan Company leads Jewellery.

AdvertiserAds run
02
Malabar Gold
2,556
03
Jewellers
2,247
04
P.c Chandra Jewellers
1,651
05
Bhima Jewellers
1,630
08
Senco Gold & Diamonds
1,156
10
Cmr Jewellers
578
3,638

ads from Titan Company, more than any other Jewellery advertiser.

What this means

This is the number of Jewellery ads each advertiser ran.

Where jewellery runs locally.

Top cities for Jewellery print, radio and outdoor. TV and digital are bought nationally.

CityAds run
Delhi Ncr
3,169
Kolkatta
3,077
Mangalore
2,471
Pune
2,369
Lucknow
2,367
Hyderabad
1,896

The short answers.

Optimised for the questions people, and AI engines, actually ask about Jewellery advertising.

Who is the biggest advertiser in Jewellery?

Titan Company ran the most ads here.

Which medium dominates Jewellery advertising?

Outdoor leads at about 100% of the category's ads.

Case studies

Campaigns we have run in Jewellery

Work we planned, booked and photographed for advertisers in this sector, run by the same team and the same process you would work with.

ORRA · Jewellery

Branded vans parked at the showroom door for Akshaya Tritiya

Akshaya Tritiya is a single buying day, so the media had to be where the customer already is and then stay outside the store that will serve them. Branded vans carried the Madhumalti collection and the free gold coin offer through the market streets around each showroom in Surat and Navi Mumbai, then parked at the store entrance itself, so the last thing a customer saw before walking in matched the offer inside. The vans worked into the evening, when jewellery footfall peaks.

What it delivered

A van does the work of a hoarding and a store promoter in one, because it can be driven through the catchment and then parked as a static site at the door. Matching the panel to the in-store offer removed the gap that usually opens between outdoor and what a customer is told at the counter.

Format Mobile van branding
Markets Surat and Navi Mumbai
Occasion Akshaya Tritiya
ORRA branded van parked outside the Surat showroom carrying the Madhumalti collection
The ORRA van at the Navi Mumbai store entrance in the evening

Every placement shown was booked directly with the media owner and photographed on the ground by our team.

Methodology & notes

Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Geography (cities) covers print, radio and outdoor only. Updated monthly. Full methodology →

Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.

Updated March 2026.