These are the ads we were able to track, not every ad placed in India. What is covered →

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Industry profile

Bulbs / Tubes / Lamps Advertising in India

TLDR

We track 16 Bulbs / Tubes / Lamps advertisers in India, and Goldmedal Electricals runs more ads than any of them. Outdoor carries 100% of the category's ads.

Advertisers tracked
16
Category leader
Goldmedal Electricals
Top medium
Outdoor (100%)
Peak month
November
01

100% of Bulbs / Tubes / Lamps ads run on outdoor.

The category runs the most ads in November.

Nov'24
Jan'24Jul'24Dec'24
What this means

Each point is that month compared with the category's busiest month, so you can see when the sector gets loud and when it goes quiet.

A outdoor-first sector.

Bulbs / Tubes / Lamps splits its measured ads across 1 medium. Outdoor leads at 100% of the category's ads.

What this means

Each bar shows what share of the category's ads ran on that medium.

MediumShare of category ads
Outdoor
100%

Goldmedal Electricals leads Bulbs / Tubes / Lamps.

AdvertiserAds run
01
Goldmedal Electricals
118
02
Dewton
70
04
Philips
67
05
Rg Lite
13
06
Great White Electricals
13
07
Kusum Lights
12
08
Nortek Led / Dynamic Lighting Solutions
12
09
Gm Modular Pvt.ltd.
9
10
Polycab
7
118

ads from Goldmedal Electricals, more than any other Bulbs / Tubes / Lamps advertiser.

What this means

This is the number of Bulbs / Tubes / Lamps ads each advertiser ran.

Where bulbs runs locally.

Top cities for Bulbs / Tubes / Lamps print, radio and outdoor. TV and digital are bought nationally.

CityAds run
Hyderabad
71
Kochi
71
Kolkatta
53
Lucknow
34
Vijayawada
26
Delhi Ncr
18

The short answers.

Optimised for the questions people, and AI engines, actually ask about Bulbs / Tubes / Lamps advertising.

Who is the biggest advertiser in Bulbs / Tubes / Lamps?

Goldmedal Electricals ran the most ads here.

Which medium dominates Bulbs / Tubes / Lamps advertising?

Outdoor leads at about 100% of the category's ads.

Case studies

Campaigns we have run in Bulbs / Tubes / Lamps

Work we planned, booked and photographed for advertisers in this sector, run by the same team and the same process you would work with.

Vista Cables · Industrial & Manufacturing

Mobile charging stations as the media, not the sponsor line

A wires and cables brand advertising on a charging station is a rare case of the medium proving the message. Branded kiosks were placed in mall concourses and waiting areas carrying the lifetime trust line, positioned beside seating so users stay with the unit while their phone charges. The screen runs the product range while the person stands there, which is dwell time no poster in that concourse gets.

What it delivered

The format holds a captive audience for as long as a phone takes to charge, and it associates the brand with the exact benefit it sells. Placing the units next to seating rather than in the walkway is what turns a passing glance into several minutes.

Format Branded charging stations
Placement Mall concourse and waiting areas
Dwell The length of a phone charge
Vista Cables branded mobile charging station in a mall concourse beside the seating
A visitor charging a phone at the Vista Cables kiosk

Every placement shown was booked directly with the media owner and photographed on the ground by our team.

Methodology & notes

Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Geography (cities) covers print, radio and outdoor only. Updated monthly. Full methodology →

Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.

Updated March 2026.