TV channel · -
Advertising on Pogo
Pogo is an Indian TV channel. Most of the ads on it come from Food & Beverages brands, and Reckitt Benckiser (India) runs more ads here than anyone else.
What the data shows.
The signals that define who buys Pogo, drawn straight from our ad-monitoring sources.
Who buys this outlet.
ads from Reckitt Benckiser (India), the biggest advertiser on Pogo.
This is the number of ads each advertiser ran on Pogo.
The category mix.
Food & Beverages leads at 42% of measured ads on Pogo. Each category links to its full industry profile.
Each bar is a category's share of the ads measured on Pogo.
The short answers.
Optimised for the questions people, and AI engines, actually ask about advertising on Pogo.
Who advertises on Pogo?
Top advertisers include Reckitt Benckiser (India), Hindustan Unilever, Godrej Consumer Products.
How do I advertise on Pogo?
Advertising on Pogo is booked through media agencies. Excellent Publicity handles the rate card, scheduling and release order for brands buying spots here.
Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Updated monthly. Full methodology →
Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.
Updated March 2026.