These are the ads we were able to track, not every ad placed in India. What is covered →

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TV channel · Tamil

Advertising on Thanthi One

TLDR

Thanthi One is a Tamil-language TV channel. Most of the ads on it come from Media brands, and Reckitt Benckiser (India) runs more ads here than anyone else.

Advertisers tracked
79
Monitored
Top category
Media
runs the most ads here
Top advertiser
Reckitt Benckiser (India)
ran the most ads here
Dominant genre
Mythological / Costume Dramas
most-aired content

What the data shows.

The signals that define who buys Thanthi One, drawn straight from our ad-monitoring sources.

01 Media is the biggest advertiser category here.
02 Reckitt Benckiser (India) runs more ads here than any other brand.
03 79 advertisers tracked on Thanthi One.

Who buys this outlet.

13,353

ads from Reckitt Benckiser (India), the biggest advertiser on Thanthi One.

What this means

This is the number of ads each advertiser ran on Thanthi One.

64% is Media.

Media leads at 64% of measured ads on Thanthi One. Each category links to its full industry profile.

What this means

Each bar is a category's share of the ads measured on Thanthi One.

The short answers.

Optimised for the questions people, and AI engines, actually ask about advertising on Thanthi One.

Who advertises on Thanthi One?

Top advertisers include Reckitt Benckiser (India), Cavin Kare, Cadburys.

How do I advertise on Thanthi One?

Advertising on Thanthi One is booked through media agencies. Excellent Publicity handles the rate card, scheduling and release order for brands buying spots here.

Methodology & notes

Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Updated monthly. Full methodology →

Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.

Updated March 2026.