These are the ads we were able to track, not every ad placed in India. What is covered →

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Industry profile

Office Automation Advertising in India

TLDR

We track 83 Office Automation advertisers in India, and Epson runs more ads than any of them. Digital carries 93% of the category's ads.

Advertisers tracked
83
Category leader
Epson
Top medium
Digital (93%)
Peak month
August
01

93% of Office Automation ads run on digital.

02

Office Automation Range makes up 70% of the category's ads, Multi-Function Business Prods 23%.

The category runs the most ads in August.

Aug'25
Oct'24Jun'25Mar'26
What this means

Each point is that month compared with the category's busiest month, so you can see when the sector gets loud and when it goes quiet.

A digital-first sector.

Office Automation splits its measured ads across 3 media. Digital leads at 93% of the category's ads.

What this means

Each bar shows what share of the category's ads ran on that medium.

MediumShare of category ads
Digital
93.4%
Radio
4.3%
Print
2.3%

Epson leads Office Automation.

AdvertiserAds run
01
2,895
02
1,404
04
Crossbeats
867
05
755
06
Kyocera Document Solutions
419
07
Nitek Infotech
391
08
Riso
375
09
Viewsonic
281
10
Brother Business Machines
177
2,895

ads from Epson, more than any other Office Automation advertiser.

What this means

This is the number of Office Automation ads each advertiser ran.

Office Automation Range carries the category.

Share of measured Office Automation ads by product group.

70% Office Automation Range
23% Multi-Function Business Prods

Where office runs locally.

Top cities for Office Automation print, radio and outdoor. TV and digital are bought nationally.

CityAds run
Ahmedabad
131
Surat
131
Vadodara
131
Kolkata
42
National
33
Bangalore
8

The short answers.

Optimised for the questions people, and AI engines, actually ask about Office Automation advertising.

Who is the biggest advertiser in Office Automation?

Epson ran the most ads here.

Which medium dominates Office Automation advertising?

Digital leads at about 93% of the category's ads.

Case studies

Campaigns we have run in Office Automation

Work we planned, booked and photographed for advertisers in this sector, run by the same team and the same process you would work with.

AgentsAt · Technology

Cinema screens for a business-to-business platform

Business platforms usually chase their audience through targeted digital and compete with everything else on the same screen. Cinema does the opposite: a full screen, no second window and an audience that cannot scroll. The slide stated the proposition in one line, that this connects MSMEs with business-to-business sales agents, and carried the app store badges and phone number, keeping to what can be read and remembered in a single on-screen appearance.

What it delivered

Cinema gives a business message the undivided attention that no feed placement can, and small business owners sit in the same halls as everyone else. Restricting the slide to one proposition and one response route is what makes a format with no dwell time work.

Format Cinema on-screen
Audience MSME owners
Message One proposition, one response route
AgentsAt cinema on-screen advertisement showing the MSME platform proposition

Every placement shown was booked directly with the media owner and photographed on the ground by our team.

Methodology & notes

Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Geography (cities) covers print, radio and outdoor only. Updated monthly. Full methodology →

Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.

Updated March 2026.