These are the ads we were able to track, not every ad placed in India. What is covered →

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Aditya Birla Group: Advertising Portfolio

TLDR

Aditya Birla Group advertises through 14 measured brands, and Aditya Birla Fashion & Retail and Aditya Birla Capital advertise the most. Its ads span Retail, Building & Industrial and BFSI.

  • Diversified across 10 categories.
  • Aditya Birla Fashion & Retail is the group's biggest advertiser.
Measured brands
14
advertisers in the group
Biggest brand
Aditya Birla Fashion & Retail
top advertiser
Categories
10
industries spanned
Top medium
Digital
most-used channel
What "ads run" counts
How many times an ad appeared.
TV
one spot airing. The same film airing five times counts five
Radio
one spot broadcast
Print
one insertion, in one edition, of one title
Digital
one ad placement recorded on a site or app, not clicks and not impressions
Outdoor
one site recorded once, however long the ad stays up

Not a count of campaigns, and not money spent. How we measure →

Key takeaways.

The signals that define how the Aditya Birla Group group shows up across India's media, each drawn straight from our ad-monitoring sources.

01 Diversified across 10 categories.
02 Aditya Birla Fashion & Retail is the group's biggest advertiser.

The brands behind Aditya Birla Group.

Aditya Birla Group advertises through 14 measured brands. Aditya Birla Fashion & Retail runs the most ads of any brand in the group.

What this means

This is the number of ads each brand in the group ran.

BrandAds run
08
Aditya Birla Finance
273
09
Aditya Birla Housing Finance
167
10
Aditya Birla Sunlife Insurance Co
144
11
Hindalco Industries
142
12
Aditya Birla Health Insurance Co
105

Where the ads spread.

Lead category
Retail

is the biggest of the 6 categories this group advertises in, at 37% of its ads.

What this means

Each bar is a category's share of every ad the Aditya Birla Group group ran.

The short answers.

Optimised for the questions people, and AI engines, actually ask about Aditya Birla Group's advertising portfolio.

How many brands does Aditya Birla Group advertise?

14 measured brands.

Which Aditya Birla Group brand advertises most?

Aditya Birla Fashion & Retail.

Methodology & notes

Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Updated monthly. Full methodology →

Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.

Updated March 2026.