These are the ads we were able to track, not every ad placed in India. What is covered →

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Industry profile

Pooja Products Advertising in India

TLDR

We track 7 Pooja Products advertisers in India, and Dheepam runs more ads than any of them. Outdoor carries 100% of the category's ads.

Advertisers tracked
7
Category leader
Dheepam
Top medium
Outdoor (100%)
Peak month
September
01

100% of Pooja Products ads run on outdoor.

The category runs the most ads in September.

Sep'24
Jan'24Jul'24Dec'24
What this means

Each point is that month compared with the category's busiest month, so you can see when the sector gets loud and when it goes quiet.

A outdoor-first sector.

Pooja Products splits its measured ads across 1 medium. Outdoor leads at 100% of the category's ads.

What this means

Each bar shows what share of the category's ads ran on that medium.

MediumShare of category ads
Outdoor
100%

Dheepam leads Pooja Products.

AdvertiserAds run
01
Dheepam
113
02
Popular Candles
24
03
Shalimar
21
04
Aashi
20
05
Nr Group
15
06
Hari Darshan
7
07
Mangaldeep Agarbatti
1
113

ads from Dheepam, more than any other Pooja Products advertiser.

What this means

This is the number of Pooja Products ads each advertiser ran.

Where pooja runs locally.

Top cities for Pooja Products print, radio and outdoor. TV and digital are bought nationally.

CityAds run
Chennai
54
Bangalore
40
Kochi
24
Cuttack
20
Madurai
17
Kolkatta
16

The short answers.

Optimised for the questions people, and AI engines, actually ask about Pooja Products advertising.

Who is the biggest advertiser in Pooja Products?

Dheepam ran the most ads here.

Which medium dominates Pooja Products advertising?

Outdoor leads at about 100% of the category's ads.

Methodology & notes

Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Geography (cities) covers print, radio and outdoor only. Updated monthly. Full methodology →

Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.

Updated March 2026.