These are the ads we were able to track, not every ad placed in India. What is covered →

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Industry profile

Petcare Products Advertising in India

TLDR

We track 2 Petcare Products advertisers in India, and Bark Ode runs more ads than any of them. Outdoor carries 100% of the category's ads.

Advertisers tracked
2
Category leader
Bark Ode
Top medium
Outdoor (100%)
Peak month
March
01

100% of Petcare Products ads run on outdoor.

The category runs the most ads in March.

Mar'24
Mar'24Oct'24Dec'24
What this means

Each point is that month compared with the category's busiest month, so you can see when the sector gets loud and when it goes quiet.

A outdoor-first sector.

Petcare Products splits its measured ads across 1 medium. Outdoor leads at 100% of the category's ads.

What this means

Each bar shows what share of the category's ads ran on that medium.

MediumShare of category ads
Outdoor
100%

Bark Ode leads Petcare Products.

AdvertiserAds run
01
Bark Ode
10
02
Pets Smart
5
10

ads from Bark Ode, more than any other Petcare Products advertiser.

What this means

This is the number of Petcare Products ads each advertiser ran.

Where petcare runs locally.

Top cities for Petcare Products print, radio and outdoor. TV and digital are bought nationally.

CityAds run
Trivandrum
10
Mumbai
5

The short answers.

Optimised for the questions people, and AI engines, actually ask about Petcare Products advertising.

Who is the biggest advertiser in Petcare Products?

Bark Ode ran the most ads here.

Which medium dominates Petcare Products advertising?

Outdoor leads at about 100% of the category's ads.

Methodology & notes

Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Geography (cities) covers print, radio and outdoor only. Updated monthly. Full methodology →

Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.

Updated March 2026.