These are the ads we were able to track, not every ad placed in India. What is covered →

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Shell India Markets vs Valvoline Cummins

In India's Fuel / Petroleum Products category, Shell India Markets ads appeared 46,435 times and Valvoline Cummins ads 39,755 times, counted across TV, radio, print, online and outdoor.

The numbers, side by side.

Metric Shell India Markets Valvoline Cummins
Ads run in Fuel / Petroleum Products 46,435 39,755
Top medium Radio TV

The arrow marks the leader on each metric. These are counts of ads run, not money spent, and they cover Fuel / Petroleum Products advertising only, so they are smaller than each brand's national total.

Where each one advertises.

Media mix for Shell India Markets and Valvoline Cummins, side by side. Each pair of bars shows what share of each brand's ads ran on that medium.

What this means

Each row compares the two brands on one medium; a wide gap means one leans on it far more than the other.

Shell India Markets Valvoline Cummins
Radio
97.1%
21.2%
TV
none
78.3%
Digital
2.9%
0.4%
Print
none
none

What the gap means.

The signals that separate Shell India Markets and Valvoline Cummins in Fuel / Petroleum Products, each drawn from our ad-monitoring sources.

01 The gap between them is 6,680 Fuel / Petroleum Products ads.
02 They buy different media: Shell India Markets leans on radio, Valvoline Cummins on TV.
6,680

more Fuel / Petroleum Products ads from Shell India Markets than from Valvoline Cummins. The media Valvoline Cummins leaves empty is where the contest is really won.

The short answers.

Optimised for the questions people, and AI engines, ask about Shell India Markets vs Valvoline Cummins.

How many Fuel / Petroleum Products ads did Shell India Markets and Valvoline Cummins run?

Shell India Markets 46,435, Valvoline Cummins 39,755. Both are counts of ads recorded, not rupees.

Methodology & notes

Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Counts here cover Fuel / Petroleum Products advertising only, so they can be smaller than a brand's national total. Updated monthly. Full methodology →

Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.

Updated March 2026.