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Head to head · Personal Accessories

Lalithaa Jewellery Mart (P) vs Malabar Group of Companies

In India's Personal Accessories category, Lalithaa Jewellery Mart (P) ads appeared 1,31,907 times and Malabar Group of Companies ads 2,26,161 times, counted across TV, radio, print, online and outdoor.

The numbers, side by side.

Metric Lalithaa Jewellery Mart (P) Malabar Group of Companies
Ads run in Personal Accessories 1,31,907 2,26,161
Top medium TV Radio

The arrow marks the leader on each metric. These are counts of ads run, not money spent, and they cover Personal Accessories advertising only, so they are smaller than each brand's national total.

Where each one advertises.

Media mix for Lalithaa Jewellery Mart (P) and Malabar Group of Companies, side by side. Each pair of bars shows what share of each brand's ads ran on that medium.

What this means

Each row compares the two brands on one medium; a wide gap means one leans on it far more than the other.

Lalithaa Jewellery Mart (P) Malabar Group of Companies
TV
97.1%
30%
Radio
2.3%
49.6%
Digital
0.1%
17.1%
Print
0.5%
3.3%

What the gap means.

The signals that separate Lalithaa Jewellery Mart (P) and Malabar Group of Companies in Personal Accessories, each drawn from our ad-monitoring sources.

01 The gap between them is 94,254 Personal Accessories ads.
02 They buy different media: Lalithaa Jewellery Mart (P) leans on TV, Malabar Group of Companies on radio.
94,254

more Personal Accessories ads from Malabar Group of Companies than from Lalithaa Jewellery Mart (P), about 1.7× as many. The media Lalithaa Jewellery Mart (P) leaves empty is where the contest is really won.

The short answers.

Optimised for the questions people, and AI engines, ask about Lalithaa Jewellery Mart (P) vs Malabar Group of Companies.

How many Personal Accessories ads did Lalithaa Jewellery Mart (P) and Malabar Group of Companies run?

Lalithaa Jewellery Mart (P) 1,31,907, Malabar Group of Companies 2,26,161. Both are counts of ads recorded, not rupees.

Methodology & notes

Built from 18 industry-standard ad-monitoring and research sources. Every figure is a count of ads recorded, not rupees, because ad cost is not comparable between TV, radio, print and online. Counts here cover Personal Accessories advertising only, so they can be smaller than a brand's national total. Updated monthly. Full methodology →

Coverage: these figures reflect the advertising we were able to track across our data sources, a large sample but not every ad placed in India. Treat them as a directional, relative picture, not an absolute or complete record.

Updated March 2026.